Pipedrive Inc.

Pipedrive is a cloud-based customer relationship management (CRM) software company headquartered in New York, NY, United States. Founded in Tallinn, Estonia, in 2010, its core mission is to empower small and medium-sized businesses (SMBs) by providing an easy-to-use, affordable, and effective CRM solution that helps them manage sales pipelines, leads, and customer relationships, ultimately enabling them to unlock their business potential and scale. The company operates with over 800 employees across multiple global offices.

The platform offers a visual sales pipeline with drag-and-drop deal management, contact and activity management, and AI-powered tools such as an AI Sales Assistant and AI email writer. Key features include two-way email sync, workflow automation, and advanced reporting. Pipedrive also provides add-ons like LeadBooster for lead capture, Campaigns for email marketing, Web Visitors for website tracking, Projects for post-sale delivery, and Smart Docs for document generation. Its ecosystem is further enhanced by a marketplace offering over 500 integrations with other business applications.

In May 2025, Paulo Cunha was appointed as the new Chief Executive Officer. Pipedrive continues to innovate, having launched new project management and communication capabilities in May 2026 to streamline post-sale execution and introduced an enhanced Trust and Visibility dashboard for automation monitoring. In June 2026, the company rolled out a native Model Context Protocol (MCP) server to integrate with AI assistants like ChatGPT and Claude, and was recognized as the Best Sales CRM in the 2026 CRMmys Awards. Pipedrive is privately held, with Vista Equity Partners holding a majority stake since November 2020, and serves over 100,000 companies worldwide.