Perfect Game Expands Globally with Country Partner Program — Perfect Game Incorporated (Perfect Game USA)

Event summary

Perfect Game launched its Country Partner Program on September 3, 2026, to expand its international presence in baseball and softball.
The program involves annual licensing agreements with select organizations to manage local operations and grow the Perfect Game platform in their respective countries.
Perfect Game will provide global marketing, PR, streaming, scouting analytics, and training to ensure consistent execution worldwide.
The initiative aims to create a connected international pathway for players, from regional events to an international flagship tournament.
Kash Shaikh, Chief Marketing Officer and Head of International at Perfect Game, previously built Baseball United, the first professional baseball league in the Middle East and South Asia.

The big picture

Perfect Game's Country Partner Program is a strategic move to tap into the global baseball and softball market, which includes over 500 million fans and 65 million participants. The initiative aims to create a unified international platform for competitive players to get scouted and recruited by top schools, programs, and leagues worldwide. This expansion aligns with broader industry trends of increasing globalization in sports and the growing demand for talent identification and development pathways.

What we're watching

Execution Risk: How Perfect Game will manage the consistency and quality of its platform across diverse international markets.
Market Penetration: The pace at which Perfect Game can establish a network of Country Partners in key international baseball and softball markets.
Competitive Dynamics: Whether Perfect Game can sustain its dominance in the youth baseball and softball scouting space as it expands globally.