Once Upon a Farm Forms Advisory Board to Balance Growth and Public Benefit Commitments
Event summary
- Once Upon a Farm (NYSE: OFRM) launched its inaugural Public Benefit Corporation Advisory Board on April 28, 2026.
- The board includes experts from food systems, sustainability, public health, policy, and purpose-driven business.
- Board members include Matthew Dillon (Organic Trade Association), Roma McCaig (REI Co-op), Deb Eschmeyer (Original Strategies), Kumar Chandran (ReFED), Ryan Pintado-Vertner (Smoketown), and Jane Kuhn (Once Upon a Farm).
- The advisory board will meet quarterly to review progress against public benefit commitments.
The big picture
Once Upon a Farm’s move to form an advisory board underscores the challenge of balancing growth with public benefit commitments, a tension faced by many mission-driven companies post-IPO. As one of the few publicly traded Public Benefit Corporations, its ability to navigate this dynamic will set a precedent for other purpose-driven brands in the consumer staples sector.
What we're watching
- Governance Dynamics
- How the advisory board will influence Once Upon a Farm’s strategic decisions as it scales.
- Mission Alignment
- Whether the company can sustain its mission-driven approach while meeting shareholder expectations post-IPO.
- Impact Measurement
- The pace at which Once Upon a Farm will deliver measurable impact across its stakeholder ecosystem.