Nomadar Launches Digital Education Platform for Soccer Operations
Event summary
- Nomadar launched Our XI, a digital education platform for professional soccer operations, on February 17, 2026.
- The platform focuses on back-office operations, including marketing, communications, business operations, data analytics, and AI.
- Our XI is developed in collaboration with Cádiz CF and targets the Spanish-speaking market, including Spain, Latin America, and the U.S.
- The launch is part of Nomadar's broader digitalization strategy within its High Performance Training Program (HPT).
The big picture
Nomadar's launch of Our XI underscores the growing intersection of sports and digital education, addressing a gap in professional development for back-office soccer operations. The platform's focus on emerging technologies like AI and data analytics aligns with broader industry trends toward digital transformation in sports management. Nomadar's strategic expansion into Spanish-speaking markets and its ongoing digitalization efforts within the HPT program highlight its ambition to become a key player in the global sports education sector.
What we're watching
- Market Penetration
- How effectively Our XI will capture demand for specialized training in the Spanish-speaking soccer ecosystem.
- Strategic Integration
- Whether Nomadar can successfully integrate education as a core pillar within its HPT program.
- Global Expansion
- The pace at which Nomadar will expand its digital education offerings into other strategic geographies.
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