Niagen Bioscience Expands into Skincare with NAD+-Powered Innovation Lab — Niagen Bioscience, Inc.

Event summary

Niagen Bioscience launched the Niagen® Skincare Innovation Lab on March 10, 2026, marking its entry into the skincare market.
The lab's first product, Niagen NanoCloud™, is a dermatologist-tested, waterless topical skincare solution powered by Niagen® (patented nicotinamide riboside).
Niagen NanoCloud™ is priced at $59 for a 30-sachet unit and is available on truniagen.com.
The global skincare market was valued at $122.11 billion USD in 2025 and is projected to grow to $227.13 billion USD by 2034.
The global anti-aging cosmetics market was estimated at $60.11 billion USD in 2025 and is projected to reach $106.98 billion USD by 2035.

The big picture

Niagen Bioscience's foray into skincare with the Niagen® Skincare Innovation Lab represents a strategic pivot from its core focus on NAD+ supplements. The move aligns with the growing demand for science-backed anti-aging solutions, as evidenced by the projected growth of the global skincare and anti-aging cosmetics markets. The company aims to leverage its expertise in NAD+ science to create category-defining skincare products, addressing unmet needs in formulation and product development.

What we're watching

Market Penetration: Whether Niagen Bioscience can successfully position itself in the competitive skincare market, particularly in the anti-aging segment.
Product Efficacy: The pace at which consumer perception studies and market feedback validate the efficacy of Niagen NanoCloud™ and other future products from the Innovation Lab.
Strategic Diversification: How the expansion into skincare will impact Niagen Bioscience's core supplement business and overall growth strategy.