Off The Hook Yachts Expands Caribbean Footprint via CFR Yacht Sales Partnership
Event summary
- Off The Hook Yachts partners with CFR Yacht Sales to expand into Caribbean and Latin American markets.
- CFR Yacht Sales, based in San Juan, Puerto Rico, is an exclusive dealer for multiple premium yacht brands.
- The agreement provides Off The Hook access to pre-owned vessels, brokerage facilities, and inventory in Puerto Rico.
- Off The Hook reported $82.6 million in revenue for the first nine months of 2025, up 19.3% year-over-year.
The big picture
Off The Hook Yachts' expansion into the Caribbean and Latin American markets aligns with broader industry trends of increased tourism and rising demand for high-quality pre-owned vessels. The partnership with CFR Yacht Sales allows Off The Hook to leverage an existing infrastructure without significant capital expenditure, enhancing its asset-light scaling strategy. This move positions the company to capitalize on the growing recreational boating market in the region.
What we're watching
- Inventory Velocity
- How the partnership will affect Off The Hook's ability to source and move pre-owned vessels efficiently.
- Market Penetration
- Whether Off The Hook can sustain its growth trajectory in the competitive Caribbean market.
- Revenue Growth
- The pace at which Off The Hook can achieve its projected $140 million to $145 million in full-year 2026 revenue.