Newsweek's Unconventional Series Wins Four Telly Awards, Extending Winning Streak
Event summary
- Newsweek's original video series Unconventional won four Telly Awards in 2026, including one Gold, two Silver, and one Bronze.
- The series has now won 16 Telly Awards, including three Gold, over three years.
- Hosted by Naveed Jamali, the series provides firsthand reporting on military environments, including a nuclear ballistic missile submarine and the U.S. Air Force Thunderbirds.
- Unconventional explores themes of service, leadership, and sacrifice through immersive storytelling.
The big picture
Newsweek's continued success with the Unconventional series underscores the growing importance of high-quality, immersive digital content in the media landscape. The awards recognition highlights the strategic shift towards first-person storytelling and unprecedented access to niche environments, positioning Newsweek as a leader in innovative journalism. This trend aligns with broader industry movements towards experiential content and the demand for authentic, in-depth reporting.
What we're watching
- Content Differentiation
- How Newsweek's focus on immersive, first-person storytelling will affect its competitive positioning in digital journalism.
- Audience Engagement
- Whether the series can sustain viewer interest and translate awards recognition into measurable growth in audience metrics.
- Strategic Expansion
- The pace at which Newsweek can leverage this success to expand its original content portfolio and attract new partnerships.
