naoo AG

naoo AG is a Swiss-registered technology company headquartered in Zug, Switzerland, operating a social media platform designed to connect like-minded individuals and foster local communities. The company's mission is to bring value and meaning back to social interaction by inspiring and rewarding its users, while also supporting local businesses.

The core offering of naoo is its mobile application, which functions as a social network allowing users to share content, discover local places and experiences, and interact with their community. A key feature is a rewards system where users earn "naoo points" for activities such as registration, participating in surveys, and shopping at partner businesses, which can then be redeemed for promotions, cashback, or vouchers. The platform also provides location-based offers, connecting users with local restaurants, gyms, and grocery stores, and integrates influencer marketing through its subsidiary.

naoo AG is publicly traded on the Düsseldorf Stock Exchange under the ticker NAO. In recent news, the company acquired Kingfluencers AG in March 2025, expanding its ecosystem to include influencer marketing. The company also successfully rolled out its Generation V App across iOS and Android in March 2026 and launched its METIS Real-Time Experimentation Infrastructure in April 2026, alongside efforts to double feed impressions and enhance its Real-Time Optimization Infrastructure. Leadership includes Dr. Thomas Wolfensberger as Founder and Strategic Advisor, with a management team overseeing various functions. naoo positions itself with an AI-based recommendation engine, aiming for a scalable business model with diversified revenue streams from advertising, premium services, and its rewards system.