MiniLuxe Holding Corp.

https://www.miniluxe.com

MiniLuxe Holding Corp. is a Boston, Massachusetts-based lifestyle brand and talent empowerment platform operating within the beauty and self-care industry. The company's mission is to radically transform the nail care sector by providing high-quality services, safer and more sustainable products, and clean studio environments. MiniLuxe is committed to socially responsible labor practices, offering its team members industry-leading pay, equity ownership opportunities, and health benefits.

MiniLuxe owns and operates nail and beauty salons, offering a range of services including manicures, pedicures, waxing, and esthetic treatments such as lash lifts and brow laminations. The company also develops and sells its own proprietary line of clean, non-toxic beauty products, including 8-Free Pure Polish, hand creams, scrubs, and cuticle oils. MiniLuxe delivers its services and products through its network of over 20 owned-and-operated studios, which include MiniLuxe, Paintbox, and Sugarcoat locations, as well as through its online platform and wholesale partners across states like Massachusetts, Connecticut, Texas, California, New York, and Georgia.

Led by Founder, Interim CEO, and Executive Chairman Anthony Tjan, MiniLuxe has performed over 5 million services since its inception in 2008. The company reported strong financial growth in 2025, with a $1.3 million average unit volume and a 50% increase in store-level profitability. Recent developments include a follow-on investment of up to US$1.75 million from Flow Capital in June 2026 and the announcement of Kiki Rice as its inaugural brand ambassador in April 2026, indicating strategic market expansion and deeper engagement with the Canadian market.

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