Malibu Boats, Inc.
Malibu Boats, Inc. is a leading American designer, engineer, manufacturer, and marketer of recreational powerboats, headquartered in Loudon, Tennessee. The company's mission is to deliver the ultimate on-the-water experience for families and friends by providing high-quality, innovative performance sport boats. Founded in 1982, Malibu Boats has grown to become the world's largest manufacturer of watersports towboats, emphasizing continuous innovation and craftsmanship.
The company operates through three primary segments: Malibu, Saltwater Fishing, and Cobalt, offering a diverse portfolio of brands including Malibu, Axis Wake Research, Cobalt Boats, Pursuit Boats, and the Maverick Boat Group (Cobia, Pathfinder, Hewes). These brands cater to various market segments, from premium watersports towboats for wakeboarding, water skiing, and wake surfing, to sterndrive and outboard boats, and saltwater fishing vessels. Malibu targets affluent families and individuals, while its Axis brand appeals to entry-level premium buyers.
In recent news, Steven D. Menneto assumed the role of CEO in August 2024 and additionally became President in February 2025. Malibu Boats expanded its global footprint in March 2026 with the acquisition of Saxdor Yachts for approximately $175 million, entering the rapidly growing adventure dayboat category. The company also increased its share repurchase program to $70 million in December 2025, reflecting confidence in its long-term strategy. Despite ongoing retail softness, Malibu Boats reported positive year-over-year revenue growth in Q1 FY2026, driven by higher unit volumes in its Malibu segment.
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