MSG Entertainment Revamps Rockettes Show with Immersive Tech and Modern Tap
Event summary
- MSG Entertainment adds a new tap number, 'Ring,' choreographed by Emmy-nominated Chloé Arnold, to the 2026 Christmas Spectacular.
- Immersive camera technology will display real-time overhead, side, and front angles of performances on stage-flanking screens.
- The show now features 10 Rockettes performances, the most in its history, with 230 performances scheduled for the 2026 holiday season.
- Tickets start at $50, with group sales available for nine or more attendees.
The big picture
MSG Entertainment is doubling down on innovation to keep the Rockettes' Christmas Spectacular relevant amid evolving audience expectations. The integration of immersive technology and modern choreography reflects a broader trend in live entertainment, where digital enhancements are becoming key differentiators. With 230 performances scheduled, the company is betting on both the show's legacy and its ability to attract new audiences through cutting-edge experiences.
What we're watching
- Audience Engagement
- Whether the immersive camera technology will enhance audience experience and drive ticket sales.
- Creative Evolution
- How the modern tap number will resonate with both traditional and new audiences.
- Operational Scaling
- The pace at which MSG Entertainment can sustain the increased number of performances and technological demands.