Levi Strauss & Co.
Levi Strauss & Co. is an American clothing company globally recognized for its iconic denim jeans. Founded in 1853 by Levi Strauss, the company's corporate headquarters remains in San Francisco, California. Its mission is to achieve profitable and responsible commercial success by marketing jeans and casual apparel, while balancing superior profitability, market leadership, and ethical responsibilities to its communities and society.
The company designs, markets, and sells a wide range of jeans, casual wear, and related accessories for men, women, and children. Its brand portfolio includes Levi's®, Dockers®, Signature by Levi Strauss & Co.™, Denizen®, and Beyond Yoga®. Products are distributed worldwide through various channels, including chain retailers, department stores, online platforms, and a global network of approximately 3,300 company-operated retail stores and shop-in-shops.
Michelle Gass serves as the President and Chief Executive Officer, having been appointed to the role in January 2024. Under her leadership, the company is transforming into a direct-to-consumer (DTC)-first denim lifestyle retailer. Levi Strauss & Co. is a global leader in jeanswear, focusing on accelerating profitable growth and innovation. In a notable recent development, the company completed the sale of its Dockers® brand in February 2026 to sharpen its focus on the Levi's® and Beyond Yoga® brands. The company reported strong first-quarter 2026 results, with net revenues increasing by 14% and DTC channels accounting for 52% of revenues.
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