LeadCoverage LLC

LeadCoverage LLC is a global go-to-market consulting group specializing in B2B marketing and public relations for the supply chain, logistics, and heavy industrial sectors. Founded in 2018, the company's mission is to empower businesses with tailored marketing strategies that drive growth and optimize their go-to-market efforts, aiming to transform clients into market leaders. Headquartered in Atlanta, Georgia, in the Coda building, LeadCoverage also maintains offices in Panama and the United Kingdom.

The firm offers a comprehensive suite of services, including B2B marketing, public relations, analyst relations, demand generation, revenue operations, and sales training, along with martech services. LeadCoverage exclusively serves the supply chain and logistics ecosystem, catering to a diverse clientele that includes carriers, shippers, 3PLs, 4PLs, freight brokers, warehouses, freight forwarders, drayage, and providers of supply chain technology and finance. Their approach is characterized by data-driven strategies, measurable results, and a core methodology of "Share Good News, Track Interest, and Follow Up."

Co-founded by CEO Kara Brown and Chief Content Officer Will Haraway, LeadCoverage has been recognized as a multi-year Inc. 5000 honoree, signifying its status as one of America's fastest-growing privately-owned companies. Kara Brown is also the author of "The Revenue Engine." The company has expanded its global footprint, opening an office in Panama in 2024 and a London office in 2025. Recent achievements include attaining HubSpot Diamond Partnership status in October 2025 and winning the 2026 TMSA Trailblazer Award for its inaugural Supply Chain Growth Index, a proprietary tool providing insights into go-to-market efficiency for freight and logistics companies.