Consumers Demand Stronger Age Verification Online, But Privacy Concerns Persist

  • Jumio's 2026 Online Identity Study found 81% of global consumers believe access to age-gated materials online is harmful to minors.
  • 75% of respondents are willing to verify their age online, but 33% would avoid a platform requiring personal data for verification.
  • 67% prefer proving eligibility without sharing full personal details, highlighting privacy concerns.
  • 65% support reusable identity solutions to reduce repetitive checks across platforms.

Jumio's findings highlight a growing tension between consumer demand for stronger online protections for minors and privacy concerns around data sharing. As regulatory pressures mount globally, digital platforms face the challenge of implementing effective age assurance without creating unnecessary friction for legitimate users. The study underscores the need for transparent, proportionate verification methods that prioritize both security and user convenience.

Regulatory Compliance
How global expansion of age verification requirements will impact platform design and user experience.
Privacy Trust
Whether platforms can balance strong age assurance with minimal data collection to build consumer trust.
Technology Adoption
The pace at which reusable identity solutions gain traction across multiple platforms.