Huhtamaki Shuffles Executive Team with Fiber Packaging Leadership Change
Event summary
- Huhtamaki appoints Thomas Morin as President, Fiber Packaging effective September 1, 2026.
- Morin succeeds Sara Engber, who was promoted to President, North America in March 2026.
- Morin joins from TC Transcontinental where he served as CEO and brings 25+ years of packaging industry experience.
- Fiber Packaging is a strategically important segment for Huhtamaki, with €4 billion net sales in 2025.
The big picture
Huhtamaki's appointment of Thomas Morin as President, Fiber Packaging underscores the strategic importance of this segment amid growing demand for sustainable packaging solutions. The move comes as the company navigates a competitive landscape with players like Amcor and TC Transcontinental, highlighting the need for strong leadership to drive profitable growth in a key market segment.
What we're watching
- Strategic Segment Growth
- How Morin's leadership will impact Huhtamaki's Fiber Packaging segment growth, particularly in meeting evolving customer and consumer needs.
- Execution Risk
- Whether Morin can sustain the strong performance of the Fiber Packaging segment following Engber's successful tenure.
- Market Positioning
- The pace at which Huhtamaki can strengthen its position in the fiber-based packaging market against competitors like Amcor and TC Transcontinental.