Hims & Hers Expands Global Footprint with Eucalyptus Acquisition

  • Hims & Hers completed the acquisition of Eucalyptus on June 2, 2026, solidifying its position as the world’s largest consumer health platform.
  • The acquisition adds Eucalyptus’s 850,000 customers and deepens Hims & Hers’ presence in the US, UK, Australia, Canada, France, Germany, Ireland, Spain, and Japan.
  • Hims & Hers aims to reach hundreds of millions of people across four continents, leveraging data and local clinical expertise to deliver personalized care.
  • The company reaffirmed its long-term targets of $6.5 billion in revenue and $1.3 billion in Adjusted EBITDA by 2030.

Hims & Hers’ acquisition of Eucalyptus underscores the accelerating consolidation in the digital health sector, as companies race to build scalable, data-driven platforms. The move positions Hims & Hers to compete with traditional healthcare providers by offering personalized, high-touch care globally. The company’s ambitious revenue targets hinge on its ability to integrate these acquisitions seamlessly and maintain operational efficiency across diverse markets.

Integration Challenges
How Hims & Hers will manage the operational and cultural integration of Eucalyptus, ZAVA, and Livewell into its existing platform.
Regulatory Compliance
Whether the company can navigate varying healthcare regulations across its expanded global markets.
Revenue Growth
The pace at which Hims & Hers can convert its expanded customer base into sustainable revenue growth.