Gray, Valvoline Partner to Tackle Data Center Cooling Complexity

  • Gray Construction and Valvoline Global have formed a partnership focused on liquid cooling solutions for data centers.
  • The collaboration combines Gray's design-build expertise with Valvoline's thermal fluid management knowledge.
  • The partnership is responding to the increasing need for liquid cooling due to rising GPU rack densities driven by AI workloads.
  • A whitepaper, 'Building & Designing Data Centers for the Shift to Liquid Cooling,' has been released to guide data center owners.

The partnership addresses a critical bottleneck in data center expansion: the limitations of traditional air cooling in supporting increasingly dense AI workloads. As AI continues to drive demand for compute power, liquid cooling is becoming a necessity, creating a significant market opportunity for specialized providers. Gray’s design-build capabilities, combined with Valvoline’s fluid expertise, positions them to capitalize on this trend, but the transition to liquid cooling represents a complex engineering and operational shift for many data center operators.

Hybrid Adoption
The success of this partnership hinges on data center owners’ willingness to adopt hybrid cooling environments, balancing existing air-cooled infrastructure with new liquid-cooled systems, which may create integration challenges and require significant upfront investment.
Fluid Strategy
The long-term reliability of liquid-cooled data centers will depend heavily on the effectiveness of fluid management strategies, and Valvoline’s expertise will be critical in preventing costly failures and downtime.
Market Penetration
The pace at which Gray and Valvoline can secure contracts and demonstrate the value of their integrated solution will determine their market share in the rapidly evolving data center cooling landscape.