Fortune Launches Daily Video Show to Expand Business News Reach
Event summary
- Fortune launched 'Fortune Daily', its first-ever premium daily video show on August 3, 2026.
- The show is hosted by Ellie Austin, editorial director of Fortune's Most Powerful Women franchise.
- Fortune Video has tripled its staff and expanded its slate with new vodcasts over the past two years.
- The show will be distributed across multiple platforms including YouTube, Spotify, Apple Music, LinkedIn, TikTok, Instagram, and X.
The big picture
Fortune's launch of 'Fortune Daily' marks a significant step in its strategy to expand its reach through multimedia content. The move reflects broader industry trends where traditional media companies are investing heavily in video and social-first formats to engage younger, more digital-savvy audiences. This expansion also underscores the growing importance of providing timely, actionable insights for business leaders navigating rapidly changing markets.
What we're watching
- Content Strategy
- How Fortune's shift to daily video content will affect its traditional print and digital platforms.
- Audience Engagement
- Whether the fast-paced, social-first format of 'Fortune Daily' can attract and retain a global audience of business leaders.
- Multimedia Expansion
- The pace at which Fortune can scale its video journalism efforts while maintaining the quality of its award-winning reporting.