Epicor Taps Former SAP Executive as CRO to Drive Recurring Revenue Growth
Event summary
- Epicor appointed Rachel Barger as Chief Revenue Officer (CRO) effective June 9, 2026.
- Barger brings over 20 years of experience in global technology leadership from roles at UKG, Cisco, and SAP.
- She will oversee global sales and recurring revenue teams to accelerate growth in the make, move, and sell economy.
- Barger's focus includes deepening customer relationships, expanding the partner ecosystem, and enhancing operational predictability.
The big picture
Epicor's appointment of Rachel Barger as CRO underscores its focus on accelerating growth through recurring revenue streams. This move aligns with broader industry trends where enterprise software companies are prioritizing customer success and operational excellence to drive sustainable growth. Barger's extensive experience in leading global teams at major tech firms positions her to strengthen Epicor's competitive stance in the make, move, and sell economy.
What we're watching
- Revenue Growth Strategy
- How Barger's experience in scaling multi-billion-dollar organizations will impact Epicor's recurring revenue growth.
- Customer Retention
- Whether Barger's customer-first leadership approach can strengthen Epicor's customer relationships and reduce churn.
- Global Expansion
- The pace at which Epicor can expand its market presence under Barger's strategic leadership.
