Duke Rodriguez for New Mexico (Run With Duke)

Duke Rodriguez is a Republican gubernatorial candidate for New Mexico, campaigning under the slogan "Run With Duke." His campaign emphasizes experienced leadership and practical solutions for the state, with a core mission to address what he describes as New Mexico being a "poorly run state." The campaign's operations are based in New Mexico.

The campaign's platform focuses on several key policy areas, including strengthening healthcare access, improving educational outcomes, addressing public safety and homelessness, and confronting fiscal challenges such as underfunded pension systems. Rodriguez advocates for initiatives like guaranteed healthcare for New Mexicans without raising taxes, eliminating state personal income tax, and reforming laws to attract more doctors. He also aims to tackle crime by rebuilding law enforcement and targeting fentanyl trafficking.

Rodriguez officially launched his candidacy for the 2026 primary by placing advertisements in newspapers. He brings a background as a successful cannabis entrepreneur, having built Ultra Health into New Mexico's largest medical cannabis company. Prior to this, he served as Chief Operating Officer of Lovelace Health System and as Secretary of the New Mexico Human Services Department under former Governor Gary Johnson. His campaign has faced and successfully overcome legal challenges regarding his residency qualifications.