Cronos Expands Spinach Brand with Live Resin Gummies and New Vape Flavors
Event summary
- Cronos Group Inc. is expanding its Spinach brand with a new live resin gummy flavor and two new vape cartridge flavors.
- The SOURZ by Spinach Blue Raspberry Lemonade Fully Blasted gummies are the brand's first live resin-infused gummies.
- Spinach vapes now include Strawberry Banana (Indica) and Sweet Citrus Punch (Sativa) flavors.
- Spinach holds the #1 position in Canada's edible multipacks and vape categories, with 11% vape market share as of June 2026.
The big picture
Cronos is reinforcing its position as a leader in Canada's cannabis market by expanding its best-selling Spinach brand. The company's focus on innovation, particularly with live resin products, aligns with broader industry trends toward premiumization and differentiated consumer experiences. With Spinach already capturing 11% of the vape market, Cronos is well-positioned to capitalize on growing demand for high-quality cannabis products.
What we're watching
- Product Innovation
- How Cronos' focus on live resin and new flavor combinations will affect Spinach's market dominance.
- Market Expansion
- The pace at which Cronos can scale these new products nationally beyond Ontario.
- Competitive Positioning
- Whether Cronos can sustain its leadership in both edibles and vapes amid increasing competition.
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