Corebridge Survey Reveals Widespread Financial Decision-Making Struggles Among Americans

  • Only 40% of Americans are extremely or very confident in making and executing financial decisions, per Corebridge Financial's 2026 Financial Capability Survey.
  • 62% of Americans rate their financial knowledge as novice or intermediate, while just 38% consider themselves financially savvy.
  • Financially savvy individuals are 3x more likely to feel confident in financial decision-making and have saved 2.5x more for retirement.
  • 23% of financial beginners use no resources to learn about money, while 90% of financially savvy individuals use at least one tool.
  • 52% of Gen Zers learn about money through social media, compared to 27% of the general population.

Corebridge's survey highlights a significant financial literacy challenge in the U.S., with widespread confidence gaps and underutilization of financial resources. This underscores the growing need for scalable financial education solutions, particularly as retirement planning becomes increasingly complex. With $385 billion in AUM, Corebridge is well-positioned to capitalize on this trend by expanding its educational offerings and professional guidance services.

Education Gap
How Corebridge will leverage these findings to bridge the financial education gap between beginners and savvy individuals.
Generational Shift
Whether financial institutions can effectively adapt to Gen Z's preference for digital and social media-based financial education.
Professional Guidance
The pace at which financial professionals can scale their services to meet the demand for personalized financial planning.