Consumer Edge Holdings, LLC

Consumer Edge is a private data and insights-as-a-service (IaaS) company founded in 2009 by CEO Bill Pecoriello, a recognized pioneer in alternative data. Headquartered in New York, NY, the company specializes in providing global consumer data-driven insights across the consumer, B2B, and healthcare economies. Its core mission is to deliver real-time, transaction-based intelligence to empower businesses and investors with informed decision-making capabilities and precise customer targeting.

The company offers a comprehensive suite of data products and services, including merchant-attributable transaction data, SKU-level receipt data (Basketview), medical and pharmacy claims data (Hydrus), global web traffic data (Click), and web scraping data. These solutions cater to a diverse clientele, including public investors, private equity and venture capital firms, corporations, and academic researchers, enabling them to analyze sales, customer behavior, retention, market share, and competitive performance. Consumer Edge's data covers over 180 million accounts, thousands of brands, and numerous public company tickers across major consumer markets in the US, UK, and Europe.

In recent years, Consumer Edge has expanded its capabilities through strategic initiatives, including securing over $60 million in funding from CoVenture in January 2023 and acquiring Earnest Analytics in April 2025, which further enhanced its transaction and healthcare data offerings. The company also launched "Research Signal" in June 2026, providing investment firms with transaction-based revenue forecasts for publicly traded consumer companies. Consumer Edge continues to strengthen its leadership team and regularly publishes insights on consumer spending trends, such as its July 2026 report on Buy Now, Pay Later adoption, solidifying its position as a leading provider of global consumer data-driven insights.