Circus SE Expands to UAE with Royal Prestige Catering Partnership…

Event summary

Circus SE begins commercial operations in the UAE, its first market outside Europe.
Partnership with Royal Prestige Food Contracts, a leading UAE caterer serving 3M+ meals annually.
Circus robots will operate on locally sourced ingredients and be produced in-region.
Launch event scheduled for October 6, 2026, in Abu Dhabi.
Circus is the first food robotics company to receive full ECAS certification in the UAE.

The big picture

Circus SE's expansion into the UAE marks a strategic move into a region prioritizing AI infrastructure. The partnership with Royal Prestige Food Contracts provides immediate access to high-profile clients, including government entities and large corporations. This move aligns with the UAE's broader push to integrate advanced technologies into its economy, positioning Circus as a key player in the autonomous food production sector.

What we're watching

Market Penetration: Whether Circus can sustain its growth trajectory in the UAE, given the region's appetite for advanced technologies.
Regulatory Compliance: How the full ECAS certification will impact Circus's ability to scale operations in the Gulf region.
Supply Chain Dynamics: The pace at which Circus can establish a fully local supply chain for its robots and ingredients.