Cheer Holding, Inc.

Cheer Holding, Inc. is a China-based provider of next-generation mobile internet infrastructure and platform services, specializing in advertisement and content production. Founded in 2016 and headquartered in Beijing, the company's core mission is to build a comprehensive digital ecosystem that integrates platforms, applications, technology, and industry. This ecosystem aims to create an open business environment leveraging Web3.0 concepts and artificial intelligence (AI) technology, including the development of a 5G+VR+AR+AI shared universe space.

The company operates primarily through two segments: the Cheers APP Internet Business and Traditional Media Businesses. The Cheers APP Internet Business generates revenue from advertising on its various platforms, including IP short videos, live streaming, and in-app advertising, as well as service revenue from the Cheers e-Mall marketplace. Its extensive portfolio of products and services includes CHEERS Telepathy, an AI-powered multimodal content creation platform with AI translation and global AI assistant capabilities; CHEERS Video, a media platform for short videos and live-broadcasting; CHEERS e-Mall, an e-commerce application; Polaris Intelligent Cloud, a self-developed AI and visual engine; and other applications such as CheerCar, CheerChat, and CHEERS Metaverse. The Traditional Media Business segment contributes revenue from Cheers TV-series, copyright, and customized content production.

Led by Founder, Chairman, and CEO Bing Zhang, Cheer Holding, Inc. has recently focused on expanding its AI-driven offerings, including the beta testing of Klon AI for overseas users and enhancements to CHEERS Telepathy. The company has also faced challenges related to its Nasdaq listing, undergoing multiple share consolidations (reverse stock splits) to maintain compliance with minimum bid price requirements. In late 2025, Cheer Holding received non-binding acquisition proposals, leading to the formation of a special committee to evaluate these offers. The company's revenue is predominantly driven by its advertising services.