Casio America, Inc.

Casio America, Inc. is the U.S. subsidiary of Casio Computer Co., Ltd., a multinational electronics manufacturing corporation headquartered in Tokyo, Japan. Established in 1957, Casio America operates with a corporate creed of "creativity and contribution," aiming to enrich society through original and innovative products. The company's U.S. headquarters, which officially opened in January 2026, is located at 185 Hudson Street, Jersey City, NJ 07302.

The company markets a diverse portfolio of consumer electronics and business equipment solutions. Key product categories include iconic timepieces such as G-SHOCK, Baby-G, Edifice, and Pro Trek watches; electronic musical instruments like Casiotone, Celviano, and Privia keyboards and pianos; and a range of calculators including graphic, scientific, and basic models. Casio America serves a broad market, from students and professionals utilizing its calculators to youth and affluent collectors drawn to its watches, and aspiring musicians using its instruments.

In August 2025, Yusuke Suzuki was appointed President and CEO of Casio America, Inc., signaling a renewed focus on innovation, brand evolution, and accelerated growth in the U.S. market. The company's recent move to its new Jersey City headquarters in early 2026 underscores its commitment to fostering collaboration and enhancing its operational capabilities. Casio America continues to introduce new products and collaborations, particularly within its G-SHOCK line, while strategically focusing on its timepiece and education technology businesses to adapt to evolving market dynamics and maintain its competitive positioning.