Brown & Brown Earns Canadian Workplace Accolades Amid Brokerage Talent War
Event summary
- Brown & Brown has been recognized as a 2026 Best Workplace in Canada and a 2026 Best Workplace with Most Trusted Executive Teams by Great Place to Work.
- The recognition is based on survey responses from over 600,000 employees across Canadian companies.
- This marks Brown & Brown’s first appearance on the Best Workplaces in Canada list, following certification in 2025.
- Brown & Brown operates over 700 locations globally and employs approximately 23,000 professionals.
The big picture
The recognition highlights the growing importance of employee experience and corporate culture in attracting and retaining talent, particularly within the competitive insurance brokerage sector. As Brown & Brown continues its acquisition strategy and global expansion, maintaining a positive workplace culture will be critical to integrating new teams and preserving its brand reputation. The 'Most Trusted Executive Team' designation suggests a focus on leadership transparency and communication, which can be a differentiator in a market increasingly sensitive to governance and ethical considerations.
What we're watching
- Talent Retention
- The brokerage industry faces intense competition for skilled professionals, and this recognition may help Brown & Brown retain existing employees and attract new talent, but sustained investment in culture will be crucial.
- Cultural Consistency
- Given Brown & Brown's global footprint, maintaining a consistent and positive employee experience across diverse locations and cultures will be a key challenge to ensure the benefits of this recognition are broadly felt.
- Benchmarking
- The competitive landscape for Best Workplaces in Canada is intensifying, and Brown & Brown will need to continually benchmark its practices against other top contenders to maintain its standing.
Related topics