Batteries Plus Expands Franchise Footprint with 14 New Units in Q1 2026
Event summary
- Batteries Plus sold 14 new franchise units in Q1 2026, expanding into six states with seven new franchise owners.
- The company received multiple industry recognitions, including the Entrepreneur Franchise 500 Hall of Fame for the third consecutive year.
- Jon Sica was promoted from COO to President, signaling a focus on strategic growth.
- Batteries Plus launched the 'Battery Pack' ad campaign to differentiate its customer experience.
- The company now has over 800 locations open and in development across all 50 states and Puerto Rico.
The big picture
Batteries Plus' Q1 2026 performance underscores its position as a recession-resistant retail concept, leveraging a diversified business model that includes batteries, lighting, device repair, and commercial power solutions. The company's continued franchise growth and industry recognitions highlight its appeal to entrepreneurs seeking stability and long-term growth opportunities. The promotion of Jon Sica to President further emphasizes the brand's commitment to strategic expansion and strong leadership.
What we're watching
- Franchise Growth Pace
- Whether Batteries Plus can sustain its rapid franchise expansion across diverse geographic markets.
- Brand Differentiation
- How effective the 'Battery Pack' campaign will be in setting Batteries Plus apart in a competitive retail landscape.
- Leadership Impact
- The strategic direction Jon Sica will take as President and its effect on the company's long-term growth.
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