Hungry Studio’s Block Blast! Wins ‘Best Puzzle Game’ at Sensor Tower APAC Awards 2025
Event summary
- Block Blast! named ‘Best Puzzle Game’ at Sensor Tower APAC Awards 2025, selected based on download velocity and user retention metrics.
- Hungry Studio’s flagship title ranks No. 1 in 40+ markets and is available in 200+ countries.
- 2025 saw Hungry Studio deepen APAC presence with localized strategies, including prefecture-based challenges in Japan and celebrity collaborations in Korea.
- Block Blast! achieved 70M DAU and 300M MAU as of December 2025.
The big picture
Hungry Studio’s recognition at the Sensor Tower APAC Awards 2025 underscores the strategic importance of localized engagement in the APAC region. The company’s data-driven approach and robust A/B testing framework position it well in the competitive casual gaming market, where user retention and download velocity are critical metrics for success. With Block Blast! achieving significant DAU and MAU figures, Hungry Studio is poised to further solidify its leadership in the global casual gaming ecosystem.
What we're watching
- Localization Strategy
- How Hungry Studio’s localized strategies in APAC will impact its global market share and player engagement.
- User Retention
- Whether Block Blast! can sustain its high user retention rates amid increasing competition in the puzzle game segment.
- Scalability
- The pace at which Hungry Studio can scale its data-driven innovation framework to support broader global expansion.
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