Jersey Mike’s Dethrones Chick-fil-A as Top-Rated Quick-Service Chain
Event summary
- Jersey Mike’s debuts as the top-rated quick-service restaurant with an ACSI score of 84, ending Chick-fil-A’s 11-year reign.
- Chick-fil-A maintains its score at 83, while KFC improves by 4% to 80.
- Full-service restaurants maintain a score of 82, with LongHorn Steakhouse and Texas Roadhouse tied at the top.
- Food delivery services see a 1% satisfaction gain, with Uber Eats leading at 76.
- The study is based on 16,464 surveys conducted between April 2025 and March 2026.
The big picture
The restaurant industry is facing a more demanding consumer environment, with growth driven by higher prices rather than increased traffic. Brands that deliver consistent experiences are gaining ground, while others struggle with trade-offs between price and perceived value. The shift towards selectivity in spending is reshaping what drives customer satisfaction, with a greater emphasis on reliability and value.
What we're watching
- Competitive Shifts
- How Jersey Mike’s will sustain its lead amid intensifying competition from new entrants like Raising Cane’s and Wingstop.
- Operational Execution
- Whether full-service restaurants can maintain operational consistency as traffic surges challenge their systems.
- Consumer Expectations
- The pace at which consumer demand for consistency and perceived value will reshape the restaurant industry.
