CoinEx Shifts Focus to Long-Term Value as Crypto Market Matures

Event summary

  • CoinEx repurchased and burned 166 million CET tokens in 2025, totaling $9.3 million.
  • The exchange surpassed 10 million registered users across 200+ countries by 2025.
  • CoinEx implemented over 100 product and service optimizations in 2025.
  • The platform launched CoinEx Earn and OnChain to enhance user experience.
  • CoinEx maintained a reserve ratio above 100% through Proof of Reserves.

The big picture

CoinEx's strategic pivot in 2025 reflects the broader industry shift away from short-term hype towards sustainable, professional operations. As macroeconomic forces and institutional capital reshape the crypto landscape, exchanges like CoinEx are prioritizing trust, security, and long-term value. The exchange's focus on product consolidation and user trust positions it to navigate complex market cycles with resilience.

What we're watching

Market Maturity
How CoinEx's shift from hype to professionalism will affect its competitiveness in a maturing crypto market.
User Trust
Whether CoinEx can sustain long-term user trust through continued transparency and security measures.
Product Innovation
The pace at which CoinEx can innovate while maintaining its focus on long-term value and stability.