ADAMA Expands Specialty Crop Portfolio with Rexaro® Fungicide Launch in India
Event summary
- ADAMA Ltd. launched Rexaro®, a broad-spectrum foliar fungicide for specialty crops, in India on September 29, 2026.
- Rexaro® is designed to combat key Oomycete diseases in grapes, potatoes, and vegetables, with field trials showing efficacy against downy mildew and late blight.
- The product features an advanced liquid formulation with excellent rainfastness and tank-mix compatibility.
- Rexaro® is also planned for launch in Ghana for use in cacao crops.
The big picture
ADAMA's launch of Rexaro® underscores the growing emphasis on specialty crop protection in emerging markets. The product's dual-action formulation and broad disease profile position it as a strategic tool for combating rapidly spreading Oomycete diseases, aligning with global trends toward sustainable and high-efficiency agricultural solutions. The planned expansion into Ghana further highlights ADAMA's focus on diversifying its geographic footprint and product portfolio.
What we're watching
- Market Penetration
- How ADAMA will leverage Rexaro® to strengthen its position in India's specialty crop market.
- Regulatory Compliance
- Whether ADAMA can navigate regulatory requirements for fungicide use in both India and Ghana.
- Competitive Response
- The pace at which competitors introduce similar fungicide solutions targeting Oomycete diseases.
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