Acronis Expands Data Protection with Archival Storage for MSPs
Event summary
- Acronis launched Acronis Archival Storage, a long-term data storage solution targeting Managed Service Providers (MSPs) and their SMB clients.
- The new offering utilizes S3-compatible object storage, integrated with Acronis’ existing billing and management system.
- Acronis Archival Storage provides features like encryption, immutability (WORM), and predictable pricing with zero egress fees.
- The solution is available now through the Acronis Cyber Protect Cloud platform.
- Seagate is partnering with Acronis to provide archival data protection and accessibility.
The big picture
Acronis is addressing a growing need for cost-effective, compliant long-term data storage, particularly within the MSP channel. The solution directly tackles the challenges of traditional tape-based and public cloud archival solutions, which often suffer from high costs and unpredictable pricing. This move strengthens Acronis’ position within the broader cyber protection ecosystem, allowing them to offer a more complete suite of services to MSPs and their SMB clients.
What we're watching
- Margin Pressure
- The success of Acronis Archival Storage hinges on MSP adoption; widespread uptake is necessary to offset development costs and generate predictable margins, especially given the zero egress fee model.
- Competitive Landscape
- While Acronis positions this as a differentiator, the archival storage market is increasingly crowded; Acronis must demonstrate a clear advantage in terms of cost, integration, or features to gain significant market share.
- Regulatory Shifts
- The demand for long-term data retention is driven by evolving regulatory requirements; changes in data privacy laws or industry compliance standards could significantly impact the growth trajectory of Acronis Archival Storage.
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