YamSoft Unveils EU-Backed AI to Overhaul European Payment Systems

KAUNAS, Lithuania – April 29, 2026 – By Stephanie Lewis

A Lithuanian AI specialist, YamSoft, today announced the launch of a new suite of AI-powered payment tools, developed with significant backing from the European Union. The production-ready platform, aimed at payment service providers (PSPs) and fintech operators, was developed through a competitive EU AI Innovation Grant with a total project value of €2.35 million, of which the EU has directly funded €1.41 million. The move signals a major push to tackle some of the most persistent and costly challenges in the digital payments ecosystem, including failed transactions and operational inefficiencies.

The announcement places YamSoft, a relatively new player founded in 2025, at the intersection of two major economic forces: the explosive growth of AI in finance and a strategic European initiative to fund homegrown technological innovation. The platform aims to increase payment success rates, slash operational overhead, and accelerate market entry for fintech businesses across the continent.

"The EU Innovation Grant validated the technical merit of what we were building," said Benny Strauss, Co-Founder and CEO of YamSoft, in the company's official announcement. "But the goal was always production-grade AI that delivers measurable impact for payment businesses. That's what we've delivered."

Tackling the High Cost of Inefficiency

At the heart of YamSoft's new offering are solutions designed to address specific, high-cost pain points that plague the payments industry. Failed payments, for example, are not just a technical glitch; they represent lost revenue, frustrated customers, and abandoned shopping carts. Industry analyses show that even a fractional improvement in payment approval rates can translate into millions in recovered revenue for large-scale operators.

YamSoft’s Dynamic AI Payment Routing tackles this issue head-on. The system analyzes dozens of data points for each transaction in real time—including card type, geography, issuing bank behavior, and historical success patterns—to intelligently select the optimal processing path. This data-driven approach is designed to navigate the complex and often opaque network of payment processors to maximize the likelihood of a successful transaction.

Another major operational burden is financial reconciliation. For many fintechs, the process of matching transactions across multiple systems, providers, and accounts is a manual, time-consuming, and error-prone task. This manual effort not only drives up operational costs but also creates delays in financial reporting and reduces overall visibility. Research indicates that AI-driven automation can slash the time spent on accounts payable procedures by over 80%.

To this end, the platform includes AI Smart Reconciliation, which automates transaction matching and settlement, promising to reduce manual workloads, minimize human error, and provide businesses with clearer, more immediate financial insight.

A Strategic Bet on European AI

The substantial EU grant awarded to YamSoft is more than just startup capital; it represents a strategic investment by the European Union in building a competitive, homegrown AI and fintech ecosystem. Through programs like Horizon Europe and the EIC Accelerator, the EU is actively channeling funds to high-potential SMEs and startups to bridge the gap between research and market-ready products.

This funding serves a dual purpose. Firstly, it provides crucial, non-dilutive capital that allows young companies like YamSoft to pursue ambitious, deep-tech research and development without immediate pressure from venture capital. Secondly, securing a competitive EU grant acts as a powerful seal of approval, validating the company's technology and business model to future investors, partners, and customers.

For Europe, these investments are a key part of a broader strategy to achieve technological sovereignty and compete on a global scale in critical sectors like artificial intelligence. As the market for AI in banking and financial services is projected to grow from around $26 billion in 2024 to over $190 billion by 2034, fostering a new generation of innovative European companies is a strategic priority.

Democratizing AI in a Crowded Market

YamSoft enters a dynamic but competitive landscape. The payment technology space is crowded with established players and innovative startups, many of whom already leverage AI for functions like fraud detection and payment orchestration. Companies like Spreedly, Primer, and Payoneer offer sophisticated routing and integration platforms, while specialists like BlackLine provide advanced reconciliation software.

YamSoft's differentiation appears to lie in its holistic, partner-centric approach and its focus on white-label deployment. The platform’s Automated PSP Integration and AI-Powered Branding capabilities are designed to empower other fintechs and payment providers to launch their own advanced services quickly and under their own brand.

This 'AI-as-a-service' model effectively democratizes access to cutting-edge technology. It allows smaller fintech startups or established PSPs looking to modernize to deploy sophisticated AI capabilities without the prohibitive cost, time, and risk of building equivalent systems in-house. By offering a production-ready, customizable platform, YamSoft is betting that the market needs not just another payment processor, but an enabler of innovation for the entire industry.

This approach is reinforced by the platform's underlying architecture, which is built for continuous improvement.

"The architecture we've developed doesn't just process payments more intelligently - it gets smarter with every transaction," added Eugene Etinger, Co-Founder and CTO of YamSoft. "That continuous learning is what separates genuine AI infrastructure from automation dressed up as AI."

As financial services become increasingly digital and complex, the demand for intelligent, self-optimizing systems is set to grow. With its EU-validated technology and a clear focus on solving fundamental industry problems, YamSoft is poised to provide the infrastructure that could power the next wave of fintech innovation in Europe.