WiseTech Fortifies Logistics Network with ShipDNA Certification

SAN DIEGO, CA – June 24, 2026 – In a significant move to reinforce its North American logistics technology infrastructure, software giant WiseTech Global has officially certified ShipDNA as a Pierbridge Transtream Service Partner. While corporate certifications can often be routine formalities, this announcement carries strategic weight, impacting more than 5,000 enterprise shippers who rely on the Transtream platform to manage the complex, high-stakes world of parcel fulfillment. The decision signals a deliberate shift in how global software providers ensure excellence, moving toward a powerful ecosystem model where deep, specialized expertise is paramount.

For any retailer, manufacturer, or third-party logistics (3PL) provider, shipping software is not just a tool; it is the central nervous system of their fulfillment operations. In an era where customer expectations demand near-instantaneous delivery and flawless execution, the dependency on these systems is mission-critical. This partnership between WiseTech, the developer of the world's leading logistics solutions, and ShipDNA, a seasoned transportation management expert, is a direct response to this high-pressure environment, aiming to provide a new level of stability, optimization, and expert support to the companies powering North American commerce.

A Strategic Alliance in a High-Stakes Market

The certification of ShipDNA is more than a simple endorsement; it's a strategic pillar in WiseTech Global's broader vision for its ecosystem. Since acquiring Pierbridge in 2018, WiseTech has been integrating the powerful Transtream multi-carrier shipping platform into its vast portfolio. However, owning powerful technology is only half the battle. Ensuring it is implemented, integrated, and maintained to its full potential across thousands of unique customer environments is another, far more complex challenge.

This is where the partner certification program becomes a critical strategic asset. Rather than stretching its own resources to become a master of every client's specific operational nuance, WiseTech is building a network of trusted, expert partners. This model allows the global developer to focus on its core competency—innovating and scaling its CargoWise and Transtream platforms—while empowering specialists like ShipDNA to deliver high-touch, customized service on the ground. For the 5,000+ companies using Transtream, this means access to a level of support that understands not only the software but the intricate business rules and system integrations that make their operations unique.

Industry trends underscore the wisdom of this approach. With global parcel volumes projected to climb by 40% in the next four years and rising fuel and labor costs squeezing margins, businesses cannot afford inefficiency. Properly configured and optimized shipping software is a primary lever for cost control and customer satisfaction. By certifying partners, WiseTech is effectively guaranteeing a standard of quality for services that are essential for their customers' success, solidifying Transtream's position in a competitive market.

The ShipDNA Advantage: Two Decades of Deep Expertise

ShipDNA's new status as a Certified Service Partner is the culmination of a long and deep relationship with Pierbridge technology. Though the company was founded in 2017, its roots in the ecosystem run much deeper. As founder Rick Gomez noted, "This designation reflects ShipDNA's more than 20 years of hands-on experience with Pierbridge shipping solutions, now formally recognized under the Transtream Service Partner program."

This extensive experience is ShipDNA's core differentiator. The team's expertise isn't just theoretical; it's been forged through the management of over 1,500 multi-carrier shipping solutions for enterprise organizations. This hands-on background is particularly crucial when it comes to one of ShipDNA's most valuable and unique offerings: migrating users from legacy systems. Many long-time Pierbridge customers still operate on older platforms like ClipperShip. Migrating from such systems to the modern, more powerful Transtream platform is a complex undertaking fraught with potential disruption. ShipDNA's successful track record and proprietary migration scripts and protocols de-risk this critical transition, providing a smooth upgrade path for businesses looking to modernize their capabilities.

Beyond migration, ShipDNA's service offerings go far beyond a typical helpdesk. Their work begins with a deep analysis of a client's fulfillment requirements and culminates in a fully integrated and optimized solution. This includes configuring sophisticated business rules, integrating Transtream with a company’s existing ERP, WMS, and eCommerce applications, and providing ongoing performance tuning. This holistic approach, which encompasses everything from material reduction analysis to carrier rate negotiation, positions ShipDNA not merely as a software support vendor, but as a strategic partner in fulfillment optimization.

Unlocking Efficiency for the Modern Shipper

For supply chain managers and logistics directors on the front lines, the WiseTech-ShipDNA partnership translates into tangible, operational benefits. The primary advantage is access to a validated, high-level of expertise. Instead of relying on generalist IT teams or navigating complex vendor support queues, Transtream users now have a direct line to a partner with certified, deep-domain knowledge.

This ensures faster problem resolution, more effective system configurations, and smoother integrations, minimizing the risk of downtime for a system that is absolutely critical to daily operations. For a high-volume distributor, a single hour of shipping system downtime during a peak period can result in thousands of dollars in lost revenue and significant reputational damage. Having a partner like ShipDNA on call, with support available 12 hours a day via phone and a dedicated customer portal, provides an essential layer of operational insurance.

Furthermore, the partnership unlocks new avenues for cost savings and efficiency. Many companies fail to leverage the full power of their shipping software, leaving cost-saving opportunities on the table. ShipDNA's services in performance tuning and carrier rate optimization can directly impact the bottom line. By analyzing shipping data, streamlining fulfillment workflows, and ensuring the system automatically selects the most cost-effective carrier service for every package, ShipDNA helps businesses turn their shipping department from a cost center into a competitive advantage. This formal certification now makes it easier for WiseTech's direct customers to engage these value-added services, expanding the benefits of the Transtream platform.

The Future of Integrated Logistics Ecosystems

This strategic certification is a clear indicator of the future direction of the enterprise software industry, particularly within the complex world of logistics. The monolithic, one-size-fits-all approach is no longer viable. The market now demands a more agile and collaborative model, where a powerful, globally-scaled core technology platform is supported and enhanced by a vibrant ecosystem of specialized, expert partners.

WiseTech Global's strategy with ShipDNA and its broader partner program provides a compelling blueprint for this future. It acknowledges that true value is created at the intersection of powerful software and deep human expertise. As supply chains become increasingly digitized and automated, and as the pressure for speed, accuracy, and cost-efficiency continues to mount, the need for this dual approach will only intensify.

By formalizing this relationship, WiseTech is not just ensuring quality support for its existing customers; it is building a more resilient and capable logistics network. This ecosystem-driven model allows for both global innovation and localized, expert execution, creating a symbiotic relationship that benefits the technology provider, its partners, and most importantly, the thousands of businesses that rely on their solutions to compete and thrive in the fast-paced world of modern commerce.