Werk Insight's 169% Growth Highlights Southeast's Economic Resilience

NASHVILLE, Tenn. – April 02, 2026 – In a powerful testament to regional economic vitality, Nashville-based B2B market research agency Werk Insight has secured the No. 55 spot on the 2026 Inc. Regionals: Southeast list. The firm's staggering 169% revenue growth over a two-year period not only cements its status as one of the fastest-growing private companies in the region but also shines a spotlight on the critical role of specialized business services in a challenging economic landscape.

Founded just five years ago in 2021, Werk Insight’s rapid ascent is a significant achievement. The Inc. Regionals list, a prestigious extension of the national Inc. 5000, provides a data-driven look at the independent small businesses that have become the primary drivers of economic growth. For Werk Insight, this recognition validates a period of intense expansion and strategic positioning in a highly competitive industry.

"We're proud to be a part of the Southeast's incredible growth over the last 5 years," said Nik Werk, Founder and Managing Director at Werk Insight, in a statement accompanying the announcement. His comment reflects a broader sentiment of regional pride and collaborative success that characterizes the current business climate.

The Data Edge in a Demanding Market

Werk Insight's remarkable growth trajectory is not an accident but the result of a deliberate strategy focused on addressing a critical gap in the B2B market research sector: the demand for high-quality, verifiable data. In an era where business decisions carry immense weight, the firm has built its reputation by eschewing unreliable online survey panels in favor of more rigorous methods like computer-assisted telephone interviews (CATI) and video interviews with validated experts.

This commitment to data integrity has allowed the agency to deliver nuanced qualitative and quantitative insights for a roster of clients that includes emerging companies and Fortune 500 giants like Penske, Verizon, James Hardie, and T. Rowe Price. The firm specializes in complex B2B industries such as construction, manufacturing, logistics, and financial services, where deep domain expertise is paramount.

Industry trends confirm the wisdom of this approach. As businesses navigate market uncertainty, the demand for reliable market intelligence to understand buyer behavior, map customer journeys, and validate product development has surged. Werk Insight's model, which combines a streamlined research process with a team of seasoned B2B specialists, is designed to provide the clear, actionable insights necessary for confident decision-making. This focus on quality over quantity has become a key differentiator, enabling clients to mitigate risks associated with strategies built on flawed data.

A Microcosm of the Southeast's Economic Engine

Werk Insight’s success story is a compelling chapter in a larger narrative of regional economic power. The 182 private companies honored on this year's Inc. Regionals: Southeast list are not just individual success stories; they are collectively a formidable economic force. Between 2022 and 2024, these companies achieved a median growth rate of 89% and, more tangibly, added 12,079 jobs and contributed $3.4 billion to the Southeast's economy.

The region, which Inc. defines as encompassing ten states and Puerto Rico, has demonstrated remarkable resilience. The companies on the list thrived despite facing significant headwinds, including inflation, persistent supply chain disruptions, and widespread economic uncertainty. This ability to innovate and adapt is a hallmark of the honorees.

"The honorees on this year's Inc. Regionals list achieved exceptional growth at a time when the odds were against them," noted Bonny Ghosh, editorial director at Inc. "Amid inflation, supply chain disruptions, and ongoing economic uncertainty, they didn't just persevere – they innovated, adapted, and thrived. Their resilience made them standouts in their industries and true growth engines in their regions."

This context elevates Werk Insight's achievement beyond a simple ranking. It positions the firm as a key player in a dynamic ecosystem where agile, privately-held businesses are not only surviving but are actively shaping a more robust and diverse regional economy.

Built on a Foundation of Expertise

The Inc. Regionals ranking is the latest in a series of accolades for the Nashville agency. In 2025, Werk Insight was named the Marketing Research Supplier of the Year by Quirk's Media, a significant industry honor that recognized its outstanding contributions to brand success. These awards underscore a company culture rooted in expertise and a commitment to client outcomes.

Founder Nik Werk established the firm to address what he saw as a failure of larger research companies to provide the deep, problem-solving insights that complex B2B clients require. The company's service offerings are comprehensive, covering B2B market intelligence, brand tracking, customer experience programs, market segmentation, and pricing research, all custom-designed for each client.

This bespoke approach, combined with a team that values kindness, respect, and collaboration, has created a powerful formula for success. By focusing on being genuine B2B experts and fostering collaborative relationships with clients, Werk Insight has built a reputation that now precedes it. Its impressive growth is not just a number on a list but a direct reflection of the value it delivers in a market that desperately needs it.