Visory Taps Industry Veterans to Lead Cybersecurity and Growth Strategy

CHESTERFIELD, MO – March 04, 2026 – In a significant move to bolster its leadership and address the escalating complexities of the digital landscape, technology services provider Visory has appointed two seasoned industry executives to its C-suite. Edward "Ed" Vasko joins as Chief Operating Officer (COO), and Mark Dallmeier has been named Chief Revenue Officer (CRO), signaling a strategic push to enhance the company's cybersecurity capabilities and accelerate its national growth.

The appointments come at a critical time for businesses nationwide, which are grappling with an ever-evolving threat environment and the increasing demand for secure, reliable technology partnerships. Visory President and CEO Brett Helgeson framed the move as a direct response to this need. "Technology should enable progress, not introduce uncertainty," Helgeson stated. "By expanding our executive leadership team, we are strengthening our ability to deliver reliable systems and measurable growth outcomes for clients nationwide."

A Strategic Play for Cybersecurity Dominance

The appointment of Ed Vasko as COO is a clear indicator of Visory’s intent to deepen its cybersecurity posture. With over 35 years of experience, Vasko is a recognized force in the cybersecurity world. His career is marked by entrepreneurial success and a deep commitment to advancing security practices. He co-founded and served as CEO of Terra Verde, a firm he grew into one of the nation's largest cybersecurity advisory and managed services providers before its acquisition and rebranding as Avertium.

More recently, Vasko served as CEO of High Wire Overwatch, a national managed security services provider (MSSP), and was the inaugural director of Boise State University's Institute of Pervasive Cybersecurity. This combination of hands-on commercial leadership and academic rigor gives him a unique perspective on both current threats and future challenges. His expertise is expected to be a critical asset as Visory works to fortify its clients against sophisticated cyberattacks.

This strategic hire aligns perfectly with broader industry trends where the line between Managed Service Providers (MSPs) and MSSPs is blurring. Businesses no longer seek simple IT support; they demand integrated security. The industry is rapidly adopting proactive frameworks like Zero Trust, which assumes no user or device is inherently trustworthy, and advanced Managed Detection and Response (MDR) services. Vasko’s background suggests Visory will likely enhance and scale its offerings in these advanced areas, moving beyond conventional security to provide continuous monitoring and rapid threat mitigation.

"Ed's depth of operational and cybersecurity experience will be instrumental in enhancing and scaling Visory's commitment to secure, reliable managed technology services for our clients," Helgeson commented, underscoring Vasko's dual role in strengthening both security offerings and the operational backbone required to deliver them effectively.

Engineering Hypergrowth and Innovation

While Vasko fortifies the operational and security core, Mark Dallmeier is tasked with igniting growth and driving market expansion as the new Chief Revenue Officer. With nearly three decades of executive leadership, Dallmeier has cultivated a reputation as a "hypergrowth" specialist, particularly within technology and cybersecurity firms. His career includes senior leadership roles as CEO, CRO, CSO, and CMO across a variety of organizations.

His track record is compelling. As CRO at High Wire Networks – Overwatch, he worked alongside Vasko to accelerate growth in the managed services space. Previously, as CEO of the cyber and risk management platform MARS Suite, he led a commercial relaunch that resulted in a 300% increase in its Managed SOC customer base. This history of building and scaling high-performing sales and marketing teams is precisely what Visory appears to be banking on to elevate its market presence.

Dallmeier's appointment is a strategic move to capitalize on the booming demand for managed technology services. The "Everything-as-a-Service" (XaaS) model is expanding rapidly, and companies are increasingly outsourcing their IT and security functions to specialized partners. Dallmeier’s expertise in launching innovative products and building unique customer experiences will be crucial for Visory to differentiate itself in a crowded market that includes global giants and niche specialists.

"Mark's track record in building and growing teams that deliver unique customer experiences and launching innovative products and solutions will help accelerate Visory's mission to deliver impactful, client-centered solutions," said Helgeson. The synergy between Vasko's operational improvements and Dallmeier's growth engine is designed to create a virtuous cycle: a superior, secure service offering that Dallmeier's team can confidently take to a wider market.

Fortifying Operations and Client Trust

For many service providers, rapid growth can strain resources and degrade the client experience. Visory's dual appointments appear designed to preemptively solve this challenge by pairing a growth-focused CRO with a seasoned, operations-focused COO. This leadership structure aims to ensure that as the company scales, its commitment to "Obsessive Support"—a cornerstone of its brand—is strengthened, not diluted.

Vasko’s role is not just about security; it's about operational excellence. His experience in building and running large-scale service organizations will be vital in optimizing Visory's internal processes, automating workflows, and ensuring that service delivery remains robust and reliable. For clients in sensitive sectors like wealth management and accounting, where Visory has a significant footprint, this operational stability is non-negotiable.

This focus on a dependable client experience is central to the company’s long-term vision. Helgeson elaborated on the combined impact of the new leaders: "With Mark and Ed joining the team, we have added two proven leaders with histories of building and scaling award-winning solution providers... They understand what it takes to align strategy, operations, and client experience at every level."

This alignment is critical in an industry where trust is the primary currency. By investing in leadership that explicitly values the client experience, Visory is positioning itself not just as a technology vendor, but as a long-term strategic partner. As Dallmeier works to expand the client base, Vasko's operational framework is designed to ensure that every new client receives the same high level of service and security, fostering loyalty and long-term relationships. This strategy directly addresses the market's growing demand for dependable technology partnerships that can support sustained business growth.

The new appointments underscore Visory’s commitment to navigating the future for its clients. As businesses continue to migrate to multi-cloud environments and adopt AI-driven technologies, the need for expert guidance on technology integration, cybersecurity, and regulatory compliance has never been greater. With the combined expertise of Vasko and Dallmeier, Visory is signaling its readiness to not only meet these expanding needs but to lead the charge in defining what a secure, resilient, and client-centered technology partnership looks like in the years to come.