TJO 10x10 Expands RV Empire into Idaho's Booming Magic Valley

HOUSTON, TX – February 24, 2026

TJO 10x10 Management, a prominent operator in the outdoor hospitality sector, has officially taken over management of Elk Ridge RV Park in Jerome, Idaho. The agreement, effective February 16, 2026, brings the newly developed park into the company’s expanding Great Escapes RV Resorts portfolio, marking a significant entry into Southern Idaho’s burgeoning tourism landscape.

This move underscores a period of aggressive growth for the Houston-based company, which has been rapidly increasing its footprint across the United States. The addition of Elk Ridge follows closely on the heels of new management agreements in Texas, reinforcing the company's strategy of expanding its third-party management services.

A Strategic Push into a Growing Market

TJO 10x10 Management, the third-party management arm of The Jenkins Organization Inc., operates a diverse portfolio that includes both premier RV resorts under the Great Escapes brand and top-tier self-storage facilities through its Premium Spaces network. The company’s recent activities signal a deliberate focus on the outdoor hospitality market, leveraging its extensive operational experience to partner with property owners.

With the addition of Elk Ridge, TJO 10x10 now oversees a portfolio comprising thousands of RV sites and rentals across multiple states. This expansion is part of a broader investment strategy by its parent company, The Jenkins Organization, which has funneled over $350 million into property acquisitions and developments since 2019. By offering its management services to independent park owners, the company is capitalizing on a growing industry trend toward professionalization and brand consistency.

The choice of Southern Idaho is particularly strategic. The region, known as the Magic Valley, is gaining recognition as a destination for outdoor enthusiasts and RV travelers, making it a prime market for a high-end, professionally managed resort.

The New Jewel of the Magic Valley

Opened in November 2025, Elk Ridge RV Park was developed by Summit Creek Development to be a Class A destination. Located just miles from the I-84 interchange, the park is designed to cater to modern RV travelers, including those with large, high-end rigs.

The park features 112 full hook-up stalls, many of which are extra-large 80-foot pull-through sites with level concrete pads and private patios. This design choice directly addresses the needs of owners of large Class A motorhomes and fifth-wheels who often seek out premium accommodations.

Beyond the basics, Elk Ridge boasts an impressive array of amenities that position it at the upper end of the market. Guests have access to a seasonal pool, two pickleball courts, a recreation room with games, and an off-leash dog park. Practical conveniences include free high-speed Wi-Fi throughout the property, a modern laundry facility, and an on-site general store offering snacks, supplies, beer, and wine. With nightly rates starting around $65, the park is positioned as a premium competitor in a market where basic sites can be found for less than half the price.

Tapping into Idaho's RV Tourism Boom

Elk Ridge RV Park is strategically positioned to serve as a home base for travelers exploring the natural wonders of Southern Idaho. The Magic Valley is rich with iconic American landscapes, including the dramatic Snake River Canyon and the powerful Shoshone Falls, often called the "Niagara of the West."

From Jerome, visitors have access to a wealth of regional attractions, including Craters of the Moon National Monument & Preserve, the City of Rocks National Reserve, and the vast Sawtooth National Forest. The park’s location offers a convenient and comfortable launching point for day trips to these destinations, appealing to both transient travelers and long-term guests seeking an extended stay.

The growing popularity of RV travel, combined with Idaho's reputation for outdoor adventure, has created a strong demand for quality RV parks. By bringing the Great Escapes brand and its associated service standards to Elk Ridge, TJO 10x10 Management aims to capture a significant share of this expanding market.

The Rise of Professional Management

This management agreement also highlights a significant trend within the outdoor hospitality industry: the move toward specialized, third-party operations. For park owners like Summit Creek Development, partnering with an experienced operator like TJO 10x10 offers numerous advantages, from operational efficiency to enhanced marketing reach.

TJO 10x10 brings a systematic approach to running RV resorts, focusing on what it calls "guest-first operations supported by disciplined systems." This philosophy was articulated by Troy Sheppard, COO of TJO 10x10 Management, in the company's announcement.

“We focus on consistent service standards, efficient processes, and strategic revenue management that drives occupancy, strengthens stability, and increases long-term asset value,” Sheppard stated. This model promises to not only improve the day-to-day guest experience but also to maximize the financial performance and investment value of the property for its owners.

Local Roots and Economic Impact

The park’s original developer, Summit Creek Development, is a Southern Idaho firm with deep roots in the region. Since 2014, the company has developed over $300 million in real estate, energy, and agricultural assets, with a stated philosophy of creating impactful projects that benefit local communities. Their portfolio includes the award-winning renovation of the Historic Elks Lodge in Twin Falls and several large-scale industrial and commercial parks.

The continued success of Elk Ridge RV Park under professional management is expected to provide a tangible economic boost to Jerome and the surrounding county. A fully occupied, 112-site premium RV park can bring a significant influx of tourism dollars as guests spend money at local restaurants, gas stations, grocery stores, and retail shops. The operation also provides direct employment and supports the local tax base.

This development aligns with the goals of local economic organizations like Jerome 20/20, which aim to diversify the region's economy beyond its traditional agricultural base. By enhancing the area's tourism infrastructure, the partnership between Summit Creek and TJO 10x10 Management represents a key step in establishing the Magic Valley as a premier destination for travelers across the country.