Titans of Baseball Reunite to Form EVOLV, a New $6 Billion Super-Agency

LOS ANGELES, CA – May 01, 2026 – The landscape of professional baseball representation was dramatically reshaped today with the announcement of EVOLV Sports Management, a new powerhouse agency formed by the reunion of two of the sport's most influential firms: Beverly Hills Sports Council (BHSC) and MVP Sports Group (MVP). The merger brings former partners Danny Horwits and Dan Lozano back together, combining their formidable legacies and client lists into a single entity that has collectively negotiated over $6 billion in player contracts.

The formation of EVOLV marks the end of a high-profile, decade-plus rivalry and the beginning of a new era of consolidation in the sports agent industry. With a roster boasting some of baseball's biggest stars and a deep pipeline of emerging talent, the new agency is immediately positioned to challenge the established hierarchy and reshape how players are represented on and off the field.

A New Powerhouse on the Diamond

The sheer scale of EVOLV Sports Management makes it an instant heavyweight in a fiercely competitive market. The combined track record of BHSC and MVP includes not only more than $6 billion in negotiated contracts but also the preparation of over 400 salary arbitration cases. This immense volume of high-stakes negotiation immediately places EVOLV in the top tier of baseball agencies, rivaling established giants like Scott Boras's Boras Corporation.

EVOLV launches with a client list that underscores its market power. The agency represents a who's who of MLB talent, including San Diego Padres superstars Manny Machado and Fernando Tatis Jr., Houston Astros slugger Yordan Álvarez, and Milwaukee Brewers phenom Jackson Chourio. The contracts negotiated for these players are among the largest in the sport's history, including Machado’s $350 million extension, Tatis Jr.’s $340 million deal, and Albert Pujols's historic $240 million contract with the Angels, negotiated by Lozano.

"At the end of the day, it comes down to trust and results," said Manny Machado in a statement. "I've seen how this group works behind the scenes, how they fight for players, how they handle the biggest moments. This just adds even more strength and depth around players."

The Titans Reunited

The story of EVOLV is also a personal story of reunion and renewed partnership. Danny Horwits and Dan Lozano were partners at Beverly Hills Sports Council for over two decades, building it into a dominant force. Their partnership ended in 2010 when Lozano departed to form MVP Sports Group, taking a stable of high-profile clients with him, including Albert Pujols and Joey Votto. The split led to a period of intense competition and a formal arbitration dispute, which was ultimately resolved in Lozano's favor.

In the years that followed, both men built their respective agencies into industry leaders. Lozano’s MVP Sports Group negotiated over $2.3 billion in contracts in its first decade, while Horwits continued to steer BHSC, acquiring the firm outright in 2021 and maintaining its reputation for securing major deals. Now, they are bringing their separate empires back together under one roof.

"Dan Lozano and I spent over 20 years working side by side, building relationships and representing players at the highest level," said Danny Horwits. "We went on to build two incredibly strong organizations but bringing them back together allows us to offer something more complete than ever before. This is about combining everything we've learned, everything we've built, and putting it behind our players in a way that gives them a real advantage moving forward."

Lozano echoed the sentiment, emphasizing their shared philosophy. "Working with Danny Horwits for over two decades shaped a lot of how I approach this business," he stated. "We've always shared the same mindset when it comes to player relationships, trust, and delivering results. Bringing everything back together now is about taking that foundation and building something even stronger, with more resources and more opportunities for the players we represent."

More Than Just a Contract: The 'Evolved' Agency Model

The agency's name is a deliberate choice, signaling a philosophy that modern athlete representation must extend far beyond the negotiating table. EVOLV is structured as a fully integrated platform with eight departments providing more than fifteen distinct services. These range from the traditional pillars of contract negotiation and salary arbitration to a comprehensive suite of modern services including personal branding, analytics and player development, social media and content strategy, and marketing and endorsements.

This holistic approach reflects a broader trend in the industry, where an athlete's brand and off-field business are as crucial as their on-field performance. By offering integrated support for everything from public relations and financial planning to trading card deals and international representation in Asian leagues like the NPB and KBO, EVOLV aims to manage every facet of a player's career and legacy.

This commitment to comprehensive service is a key selling point for attracting and retaining talent in an era where players are more business-savvy than ever. The agency's structure is designed to ensure that a player's journey—from draft preparation to post-career planning—is seamlessly managed under a single, unified strategy.

A Roster Built for Dominance

The immediate impact of the merger is most evident in its combined client roster. Beyond the headline-grabbing superstars, EVOLV represents a deep and diverse collection of talent at all career stages. Established veterans like Kirby Yates, Luis Arraez, and Jorge Soler provide a foundation of proven MLB talent. They are joined by a formidable pipeline of the sport's most promising young players and prospects, including Sal Stewart, Carson Williams, Abner Uribe, and Ceddanne Rafaela.

This blend of established stars and future standouts gives the agency significant influence across all levels of professional baseball. The ability to guide a player from their draft day through their peak earning years and into free agency provides a strategic advantage in shaping market trends and setting contract benchmarks.

Player endorsements have been a key part of the launch, highlighting the perceived benefits of the merger from within the client base. "What makes it different is the combination," said pitcher Kirby Yates. "You've got experience, relationships, and more resources all in one place. As a player, that gives you a real advantage."

By uniting the experience of Horwits and Lozano with a modern, full-service approach and a roster that commands attention, EVOLV Sports Management is not just announcing its formation; it is declaring its intention to redefine the business of baseball.