TELUS Sets New Standard for Indigenous Reconciliation with Connectivity & Ethical AI

NEW YORK, NY – November 19, 2025

Bridging the Digital Divide with Dedicated Investment

TELUS has released its 7th annual Indigenous Reconciliation and Connectivity Report, detailing significant progress toward its 17 reconciliation commitments. The report coincides with the 10-year anniversary of the Truth and Reconciliation Commission’s Final Report and underscores a growing trend of corporate entities prioritizing meaningful engagement with Indigenous communities. While many companies issue statements of support, TELUS is differentiating itself through substantial investment and a structured, measurable approach. This year's report reveals continued expansion of broadband connectivity to Indigenous lands, reaching 50 communities with advanced infrastructure in 2025. This initiative isn’t simply about providing internet access; it’s about unlocking opportunities for education, healthcare, and economic development in areas historically underserved.

“Access to reliable internet is no longer a luxury, it's a necessity,” stated one source familiar with the project. “For many Indigenous communities, it's the key to accessing vital services and participating fully in the digital economy.” TELUS’ commitment extends beyond infrastructure, including programs designed to increase digital literacy and ensure communities can effectively utilize the technology. The company has invested over $122 million to connect more than 278 Indigenous lands to its PureFibre network, a figure that demonstrates the scale of its commitment. This investment is particularly impactful given the historical disparities in internet access – in 2019, only 35% of First Nations households had access to 50/10 speeds, compared to 87% nationally.

Beyond Connectivity: A Holistic Reconciliation Plan

TELUS’ approach to reconciliation isn’t limited to technological solutions. The company has implemented a comprehensive plan built around four key pillars: connectivity, economic reconciliation, social outcomes, and cultural respect. A significant aspect of this plan is the company’s commitment to Indigenous employment, and they aim to double the representation of Indigenous team members by 2025. Furthermore, TELUS has dedicated $1.3 million in grants to 87 Indigenous youth programs nationwide, supporting initiatives that promote education, skills development, and cultural preservation. The company’s Indigenous Communities Fund (ICF) provides flexible grants for community-led programs, focusing on health, mental health, and cultural revitalization.

“It’s about building partnerships based on trust and mutual respect,” explained another industry observer. “TELUS is demonstrating a willingness to listen to Indigenous voices and to co-create solutions that address their specific needs and priorities.” The company’s annual reporting on its 17 reconciliation commitments provides a level of transparency and accountability that is rare in the corporate world, allowing stakeholders to track progress and identify areas for improvement.

Setting a New Standard with Ethical AI

Perhaps the most innovative aspect of TELUS’ reconciliation plan is its commitment to responsible AI development. Recognizing the potential for AI to perpetuate biases and harm Indigenous communities, TELUS has taken a proactive stance, declaring it will not use AI technology to create or replicate the art or imagery of Indigenous Peoples. This commitment is rooted in the principle of Indigenous data sovereignty, recognizing the importance of Indigenous communities controlling their cultural heritage and artistic expressions.

“We recognize the historical role organizations have played in the misappropriation of Indigenous art and culture,” stated a TELUS spokesperson. “We are committed to ensuring that our use of AI respects Indigenous knowledge, values, and rights.” This commitment extends to engaging Indigenous communities in discussions about AI, seeking their input and guidance on ethical considerations. TELUS emphasizes that ethical AI requires a collaborative approach, involving Indigenous voices in the development and deployment of these technologies. This stance, paired with the company’s PAIR Silver certification, further distinguishes it from industry peers.

Industry Response and Future Outlook

TELUS’ commitment to Indigenous reconciliation is drawing praise from industry analysts and advocates. While companies like Rogers and Bell have also implemented Indigenous reconciliation initiatives, TELUS is widely recognized as a leader in this space, particularly due to its comprehensive plan and commitment to transparency. The company’s PAIR Silver certification, the first of its kind for a technology company in Canada, underscores its commitment to building meaningful relationships with Indigenous communities.

The company's consistent progress is also influencing expectations within the broader telecommunications industry. Many are viewing TELUS’ approach as a benchmark for corporate social responsibility, and others are beginning to adopt similar strategies. However, meaningful reconciliation requires sustained commitment and ongoing engagement. As TELUS continues to implement its plan, it will be crucial to maintain open communication, build trust, and prioritize the needs of Indigenous communities. The future will likely see even more pressure on corporations to address their responsibilities towards Indigenous reconciliation, and TELUS is positioning itself as a frontrunner in this evolving landscape.