Take2Eton Taps Domo AI to Forge a New Era in Business Travel

SILICON SLOPES, UT – January 14, 2026 – Global travel management company Take2Eton is fundamentally reshaping its operations by leveraging the AI and data platform from Domo, a move that signals a significant technological shift within the corporate travel industry. By unifying its once-siloed data streams, the firm is now delivering what it describes as faster, safer, and more sustainable travel solutions, setting a new benchmark for how travel management companies (TMCs) can harness data intelligence.

The partnership addresses a core challenge that has long plagued complex global operators: data fragmentation. For Take2Eton, which manages travel and events for a diverse client base from SMEs to multinationals, critical information was spread across multiple systems for travel, finance, operations, and customer management. This fragmented approach created significant friction, especially as clients began demanding more sophisticated insights into their travel spend, policy compliance, and environmental impact.

From Data Silos to a Single Source of Truth

The collaboration with Domo has enabled Take2Eton to consolidate its four core systems into a single, cohesive platform. This integration provides a unified, real-time view of operations, transforming static, disconnected data into a live intelligence network. The impact on efficiency has been immediate and profound.

According to the company, reports that previously required significant manual effort are now generated in seconds, saving hundreds of administrative hours annually. Furthermore, the process of onboarding new client data through APIs is now 90 percent faster, drastically reducing setup times and accelerating the delivery of value. This transition from a fragmented to a fluid data environment is critical in an industry where speed and accuracy are paramount.

"Because of Domo, we've gone from just sharing data to helping our clients make smarter decisions every day," said Helen Mairs, head of data at Take2Eton. "Domo helps us turn our data into actionable insights that clients can use. Whether their focus is on cost, carbon, or care, it's all there in one place."

This sentiment reflects a broader industry trend where TMCs are no longer just booking agents but strategic partners expected to provide deep analytical value. By creating a single source of truth, Take2Eton can now offer its clients—and its own management teams—a shared, live view of travel activities, enabling more collaborative and informed decision-making.

AI-Driven Automation and Operational Agility

Beyond simple data unification, the partnership leverages Domo's AI capabilities to overhaul legacy workflows. The business travel sector has historically been reliant on Global Distribution System (GDS) oriented processes, which can be rigid and labor-intensive. Take2Eton is actively replacing these with more dynamic, AI-driven solutions.

"Furthermore, we’re using Domo and its AI agent functionality to significantly streamline our operational processes," stated Rob Cope, CTO of Take2Eton. "This has allowed us to replace much of the legacy-GDS orientated workflow with a transformative, AI-driven solution that has significantly deepened the automation we can create.”

This AI-powered automation is not merely theoretical. Internally, Take2Eton teams now use live dashboards to monitor consultant productivity, identify booking surges before they become problematic, and track progress against key performance indicators (KPIs). Automated alerts flag any deviations from the norm, giving managers the context and time to intervene before small issues escalate into major problems.

This newfound agility is particularly crucial for risk management and crisis response. When disruptions like airport closures, extreme weather, or geopolitical unrest occur, Take2Eton's teams can analyze travel patterns in real-time. This allows them to proactively identify affected travelers, adjust itineraries, and activate contingency plans with a speed and precision that was previously unattainable.

Redefining Client Value: Cost, Carbon, and Care

The most significant impact of this technological evolution is on the value delivered to clients. In today's corporate environment, travel management is judged on three critical pillars: cost control, sustainability (carbon footprint), and traveler care (duty of care). Take2Eton's integrated platform addresses all three directly.

For cost-conscious clients, the platform provides granular visibility into spending patterns and supplier performance, enabling better negotiation and policy enforcement. For those focused on Environmental, Social, and Governance (ESG) goals, the ability to track emissions in real-time is a game-changer. This aligns with a powerful industry trend where sustainability is no longer a "nice-to-have" but a core requirement, with AI-driven tools enabling the optimization of itineraries for lower carbon impact.

Perhaps most importantly, the platform enhances traveler "care." The concept of duty of care has evolved from a reactive checklist to a proactive, data-driven strategy. By integrating all travel data, Take2Eton can better monitor traveler locations, provide real-time alerts about emerging risks, and ensure support is available when needed. This capability is vital in a world of increasing travel uncertainty.

“Take2Eton is showing what’s possible when data and AI work together in Domo,” commented Matt Mecham, Chief Customer Officer at Domo. “They’ve broken down silos, created new collaborative workstreams, and taken what used to be static, disconnected systems and turned them into a live intelligence network that keeps travel moving safely and efficiently.”

As a prominent TMC aiming to provide a high-touch alternative to industry giants, Take2Eton's investment in a deep data and AI infrastructure positions it to compete on intelligence and service agility. This partnership serves as a compelling case study for the broader business travel sector, demonstrating that the future of travel management lies not just in booking flights, but in mastering the data that surrounds every journey.