Print Automation Drives Growth: Think Patented Doubles Storefronts
- Think Patented doubled its digital storefronts from 30 to 60 after adopting a unified web-to-print platform.
- The company's revenue reached over $30 million in 2024.
- The global web-to-print market is projected to reach nearly $45 billion by 2032.
Experts agree that digital transformation through automation is becoming essential for print service providers to scale operations, improve efficiency, and maintain competitive advantage in the evolving marketing landscape.
Print Automation Drives Growth as Think Patented Doubles Digital Storefronts
MIAMISBURG, OH – March 09, 2026 – In a move that underscores a powerful trend reshaping the print and marketing industries, Ohio-based marketing execution firm Think Patented has nearly doubled its online storefront footprint after adopting a unified web-to-print platform. By consolidating a half-dozen legacy systems into a single, automated environment powered by Infigo, the company successfully scaled its digital offerings from approximately 30 to nearly 60 B2B storefronts, fueling significant operational efficiencies and accelerating digital sales.
The partnership highlights the growing imperative for print service providers to embrace digital transformation not just as a value-add, but as a core component of their growth strategy. For Think Patented, a company that has evolved from a traditional printer to a self-described “intelligent marketing execution company” with over $30 million in revenue in 2024, the shift was a strategic necessity.
The Challenge of a Disconnected Workflow
Before the transition, Think Patented grappled with a common but critical challenge in the print industry: a fragmented technology ecosystem. The company was managing five to six disparate legacy systems, each with its own silo of data and operational quirks. This patchwork of platforms created significant inefficiencies, required extensive manual intervention, and hindered the company's ability to scale its services and respond to client needs with agility.
“Before Infigo, we were managing multiple disconnected systems that created inefficiencies across our workflow,” said Sean Ferguson, Director of Technology at Think Patented, in a statement. “We needed one platform that could scale with us and simplify operations.”
This fragmented approach is a familiar pain point for many service providers. Disconnected systems often lead to cumbersome manual data transfers between order intake, production, inventory, and fulfillment, increasing the risk of errors and extending turnaround times. Furthermore, such environments make it difficult to provide clients with a seamless user experience or a unified view of their own ordering activity and budget usage.
A Case Study in Digital Consolidation
The decision to consolidate onto a single platform marked a turning point for the Ohio-based firm. By migrating to Infigo's enterprise-grade software, Think Patented created a unified workflow that now supports everything from rapid storefront launches and fulfillment automation to real-time, client-facing reporting.
The results have been transformative. The company has not only doubled its storefront count, with six more currently in development, but has also fundamentally upgraded its service offering.
“Infigo gave us that foundation, along with a really strong UX that is invaluable to our customers,” Ferguson explained. “We’ve doubled our storefront count, improved backend efficiency, and moved from a restrictive offering to a modern e-commerce platform that supports both B2B and B2C transactions.”
These storefronts are crucial portals for Think Patented’s diverse client base, which includes major healthcare organizations, financial institutions, manufacturers, and universities. Through these customized online environments, clients' distributed teams, branch locations, and internal departments can easily order branded print materials, marketing collateral, apparel, and other promotional products. The centralized system ensures brand consistency and simplifies procurement for large, complex organizations.
The Technology Fueling the Transformation
At the heart of this success story is the power of modern web-to-print automation. Infigo’s platform creates a unified backend where orders placed on a storefront feed directly into Think Patented’s inventory and production systems, including integrations with their existing Management Information System (MIS). This high level of automation minimizes manual touchpoints, reduces the potential for human error, and significantly shortens production cycles.
The benefits extend directly to the client. Real-time reporting dashboards provide customers with immediate visibility into ordering activity, budget allocation by department, shipping destinations, and product performance. This level of transparency and control is a powerful differentiator in the B2B space.
“Our goal is to ensure our customers deliver the highest level of service to their own clients,” noted Douglas Gibson, CEO and Founder of Infigo. “When providers like Think Patented can automate workflows, access real-time data, and scale storefronts efficiently, they are better equipped to operate with speed and precision. That translates directly into stronger customer relationships and long-term growth.”
Redefining the Modern Marketing Partner
The Think Patented and Infigo collaboration is a microcosm of a larger industry evolution. The global web-to-print market is projected to reach nearly $45 billion by 2032, driven by the relentless demand for digital convenience, personalization, and operational efficiency. Print service providers are increasingly leveraging these technologies to transition from being simple vendors to indispensable marketing partners.
By offering integrated B2B e-commerce solutions, companies like Think Patented are moving beyond transactional print jobs. They are embedding themselves into their clients’ daily operations, managing complex brand collateral, and enabling multi-channel marketing campaigns through a single digital interface. This shift allows them to capture more consistent, programmatic spending and demonstrate clear ROI through data and tracking tools.
This evolution is critical for staying competitive. As businesses across all sectors demand more sophisticated, integrated, and user-friendly ways to manage their marketing and operational materials, the print providers who successfully harness automation and deliver a superior digital experience will be the ones who not only survive, but thrive.
