Pack a Suit, Change a Life: A New Model for Travel Philanthropy

BOSTON, MA – May 04, 2026 – This Mother’s Day, travelers checking into select upscale resorts across the United States will have an unusual item on their packing list: a spare suit. Benchmark Resorts & Hotels, the independent collection of properties under Pyramid Global Hospitality, has announced a landmark partnership with the global non-profit Dress for Success. The new initiative, titled “Leave a Power Suit Behind,” transforms the simple act of checking out into a powerful opportunity for community impact.

Launching this month, the program invites guests at 16 participating hotels and resorts to donate gently used, business-appropriate attire and accessories. These donations will directly support women in the local communities who are entering or re-entering the workforce. The initiative represents a significant step in the evolution of corporate social responsibility (CSR) within the hospitality sector, moving beyond behind-the-scenes corporate donations to create a tangible, guest-driven platform for giving back.

A New Chapter in Corporate Giving

The mechanics of the program are designed for simplicity and impact. Guests at properties in nine states—including Arizona, California, Florida, and Texas—can simply pack an extra suit, blouse, handbag, or professional shoes. Upon arrival, they can leave these items with hotel staff or at designated collection points within the properties. The donations are then funneled directly to the nearest Dress for Success affiliate, ensuring that a traveler’s generosity has an immediate and local effect.

“At Benchmark Resorts & Hotels, the places our guests visit – and the people who call those destinations home – are at the heart of what makes every travel experience unique,” said Evan Crawford, vice president of marketing for Pyramid’s Benchmark Resorts & Hotels collection, in a statement announcing the partnership. “Women play a fundamental role in shaping the character and spirit of our communities, and we’re proud to support an organization like Dress for Success that uplifts and empowers them.”

The collaboration is more than a clothing drive; it's a strategic alliance that leverages the unique position of the hospitality industry. Hotels are transient hubs, connecting people from all over the world with local communities. This program thoughtfully channels that connection into a force for economic empowerment. As a gesture of appreciation, guests who participate will receive an exclusive offer for future stays at participating Benchmark properties, creating a cycle of engagement and goodwill.

The Tangible Impact of a Suit

For over a quarter-century, Dress for Success has been a global leader in empowering women toward economic independence. The organization has assisted more than 1.3 million women across 15 countries, providing them with the tools they need to thrive professionally. While the organization is best known for providing professional attire, its work goes far deeper. Each local affiliate offers a comprehensive suite of services including career coaching, resume building, financial literacy programs, and, crucially, a network of support that fosters confidence and long-term success.

“At Dress for Success Houston, we witness every day how access to professional attire, career resources, and a strong support system can reshape a woman’s outlook and expand her opportunities,” noted Lauren Levicki Courville, president of the Houston affiliate. “Collaborations like this allow us to broaden our reach, fostering authentic connections between travelers and local communities while helping women build momentum in both their personal and professional journeys.”

A donated suit is not merely an article of clothing; it is a key that can unlock a door to opportunity. It provides a woman with the confidence to walk into a job interview and present her best self, removing a significant barrier for those facing economic hardship. By equipping women with professional attire, the “Leave a Power Suit Behind” program directly addresses a critical need, providing the first, tangible step on a path to a new career and a more secure future.

Travel with Purpose: A Growing Trend

Benchmark’s initiative arrives at a time when the very definition of travel is shifting. A growing number of modern travelers, particularly in the post-pandemic era, are seeking more than just a beautiful view or a comfortable bed. They crave authenticity and meaning, looking for ways to connect with the destinations they visit on a deeper level. This trend, often called “purposeful travel,” has spurred the hospitality industry to rethink its role in society.

While many hotel brands have long-standing CSR programs, they often focus on environmental sustainability or corporate-level financial contributions. The “Leave a Power Suit Behind” program is distinct in its direct engagement with guests, empowering them to become active participants in the hotel’s community-building efforts. It’s an innovative model that acknowledges the guest’s desire to contribute and provides a seamless, integrated way to do so.

This approach stands out in a competitive market. While other hotel chains may have broad ESG (Environmental, Social, and Governance) goals, few have implemented a guest-facing social program that is as specific and actionable. By focusing on women’s empowerment—a key area of social progress—and partnering with a respected organization like Dress for Success, Benchmark has created a powerful narrative that resonates with socially conscious consumers. This initiative not only enhances the guest experience but also strengthens the brand’s reputation as a thoughtful and community-oriented leader in the independent hotel space. The program effectively transforms a hotel stay from a simple transaction into a meaningful interaction with the local community.