Outdoor Lighting Firm Expands to Fort Worth Amidst Population Boom

FORT WORTH, TX – February 27, 2026 – As Fort Worth celebrates crossing the one-million-resident threshold, a new business is looking to illuminate the city’s rapid growth. Outdoor Lighting Concepts, a national provider of custom outdoor lighting systems, has announced its expansion into the Fort Worth market with a new franchise location, bringing high-end residential and commercial design services to one of the fastest-growing regions in the country.

The new franchise, led by long-time Fort Worth resident Mike Hackemack, aims to capitalize on the area's robust real estate market and the increasing demand for specialized home services that enhance both property value and lifestyle.

Tapping into a Booming Market

Fort Worth's recent demographic surge is the backdrop for this strategic business expansion. Having grown by 9.7% since 2020, the city is now the 11th largest in the United States. This explosive growth has fueled a dynamic real estate market where home values have appreciated significantly over the last decade. Homeowners in Fort Worth and its sprawling suburbs—including Arlington, North Richland Hills, and Burleson—are increasingly investing in improvements that offer a strong return.

The home services sector, a market valued at over $500 billion nationally, is thriving on this trend. Professional outdoor lighting, in particular, has seen its growth nearly triple since 2012. It represents a key upgrade for property owners looking to boost curb appeal, improve security, and extend the usability of their outdoor spaces. Outdoor Lighting Concepts is entering a market ripe with opportunity, where a growing population with disposable income is actively seeking ways to enhance their properties.

"The Fort Worth market presents tremendous opportunities for property owners seeking to transform their outdoor spaces through professional lighting design," said Mike Hackemack, Owner of the new Fort Worth franchise. "Our expansion into this region allows us to bring our proven design methodology and maintenance programs to a community that values both aesthetic appeal and functional outdoor living spaces."

A Bright Spot in a Competitive Landscape

The new venture does not enter the market unchallenged. The Dallas-Fort Worth metroplex is home to several established outdoor lighting providers, including local specialists like Creative Nightscapes and First Choice Lights, as well as numerous landscaping companies that offer lighting as part of a broader service package.

Outdoor Lighting Concepts plans to differentiate itself by focusing on a highly customized, technology-forward approach. The company specializes in creating bespoke lighting plans tailored to each property’s unique architecture and landscape. This includes services that go beyond basic illumination, such as advanced, app-controlled color systems for creating specific moods or celebrating holidays, and the installation of permanent holiday lighting to eliminate the annual hassle for homeowners.

Furthermore, the company emphasizes the use of professional-grade, durable fixtures specifically designed to withstand the harsh Texas weather, a crucial factor for long-term performance and customer satisfaction. By positioning itself as a premium, specialized provider, the franchise aims to capture the segment of the market willing to invest in a comprehensive, design-led solution rather than a simple installation.

Local Leadership and National Backing

At the helm of the Fort Worth operation is Mike Hackemack, a lifelong Texan who has resided in the city since attending Texas Christian University (TCU) for his graduate studies in 2005. After a 15-year corporate career, Hackemack turned his passion for design into a new profession, gaining extensive experience in landscape lighting. His deep local roots and understanding of the community are seen as a significant asset in building a client base grounded in trust and local knowledge.

This combination of local leadership with the support of a national brand is the cornerstone of the company's franchise model. The structure provides Hackemack's team with access to proven business systems, national marketing resources, and established supplier relationships, while allowing for the flexibility to cater to the specific tastes and needs of the Fort Worth clientele.

"Professional outdoor lighting represents one of the most impactful improvements property owners can make," added Spencer Freiman, the company's Franchise Founder. "Beyond the immediate visual transformation, properly designed lighting systems provide enhanced security, extended outdoor living hours, and measurable increases in property value. Our Fort Worth team brings the expertise to maximize these benefits for every client."

More Than Just Lights: Enhancing Value and Lifestyle

The company’s pitch to Fort Worth residents and businesses extends beyond simple aesthetics. A core part of its value proposition is the tangible return on investment. Professional lighting is consistently cited by real estate experts as a top home improvement for boosting curb appeal and, consequently, property value. In a competitive housing market like Fort Worth's, such features can be a key differentiator.

The services offered are comprehensive, addressing multiple facets of outdoor living. Curb appeal lighting highlights architectural details, while pathway and stair lighting enhance safety and accessibility after dark. Deck and patio illumination transforms these areas into functional evening entertainment spaces. The company also integrates outdoor audio systems, allowing clients to create a complete sensory atmosphere for their backyards.

For commercial clients, the benefits focus on security and brand image. Well-lit commercial properties deter potential crime, ensure the safety of employees and customers, and create a welcoming, professional appearance that can attract business. The franchise offers services for a range of properties, from small businesses to large hospitality venues. Each project begins with a detailed design consultation to ensure the final installation aligns perfectly with the client's objectives, avoiding common pitfalls like glare or light pollution. The company also offers ongoing maintenance plans to protect the client's investment and ensure the system functions optimally for years to come.

The franchise's service area is extensive, covering not only Fort Worth proper but also a wide ring of surrounding communities, including Haltom City, Hurst, Euless, Bedford, Benbrook, White Settlement, Crowley, Lake Worth, Saginaw, and Azle. This broad reach signals a commitment to serving the entire burgeoning region as it continues its unprecedented growth.