JAS Taps 19-Year Veteran for CCO, Banking on Internal Leadership

JAS Worldwide promotes Manuele Mazzacurati to Chief Commercial Officer, signaling a strategy that prizes deep internal expertise to drive growth.

6 days ago

JAS Worldwide Appoints Manuele Mazzacurati as CCO, Signaling Deep Trust in Homegrown Leadership

ATLANTA, GA – January 02, 2026 – In a move that underscores a deep-seated confidence in its internal leadership pipeline, global logistics giant JAS has officially appointed Manuele Mazzacurati as its new Chief Commercial Officer (CCO). The appointment, effective January 1, 2026, solidifies the role for Mazzacurati, who had been serving as CCO on an interim basis since August 2025.

With a career spanning nearly two decades within the company, Mazzacurati’s promotion is more than a standard executive shuffle. It represents a powerful statement about the company's culture of nurturing talent and its strategy for navigating an increasingly complex global supply chain landscape. His appointment comes at a pivotal time for the logistics industry, which, after a market contraction in 2023, is forecast to resume growth, with projections reaching over $245 billion by 2031.

A Career Forged Within JAS

Manuele Mazzacurati's journey to the C-suite is a testament to JAS's philosophy of developing leaders from within. His nearly 19-year tenure has seen him take on a wide array of leadership positions across the company’s most critical functions and regions. Before joining JAS in 2007, he had already built a foundation in the industry with roles at logistics majors Panalpina and DHL.

Once at JAS, his career trajectory showcased both versatility and consistent performance. He has held leadership roles in operations, sales, and management, gaining invaluable hands-on experience in key markets such as Mexico and Panama, while also overseeing the broader Americas region. This diverse background has given him a holistic understanding of the business, from ground-level operations to high-level regional strategy.

Most recently, as the Executive Vice President of Global Sales and Marketing since November 2022, Mazzacurati was a key architect of the company's commercial framework. He was instrumental in aligning global strategies, spearheading growth initiatives, and fortifying relationships with a diverse international client base. This experience proved to be a successful audition for his subsequent appointment as interim and now permanent CCO.

Marco Rebuffi, President & CEO of JAS, emphasized the strategic value of this internal promotion. "Manuele's career is a strong example of how JAS develops leaders from within," Rebuffi stated. "His deep understanding of our business, our customers, and our culture, combined with his clear commercial vision, gives me great confidence as we continue to accelerate growth globally. Manuele has already demonstrated strong leadership during his time as interim CCO, and we are pleased to confirm him in this role."

Steering a Global Commercial Strategy

As Chief Commercial Officer, Mazzacurati is tasked with a significant mandate: to spearhead JAS's global commercial strategy and ensure its consistent execution across more than 100 countries. His leadership will be crucial in unifying regional teams to drive sustainable growth and maintain a competitive edge.

The appointment comes as JAS continues to execute an ambitious growth plan. As one of the industry's largest and fastest-growing privately-owned firms, it has pursued strategic acquisitions to bolster its capabilities, such as the 2021 takeovers of Greencarrier Freight Services in the Nordics and Sonave Logistica in Brazil. The company is also expanding its contract logistics footprint, investing in advanced cold storage facilities and leveraging automation, including autonomous mobile robots (AMRs) in its logistics hubs, to boost efficiency.

In this context, Mazzacurati’s role will involve weaving these expanding capabilities into a cohesive and compelling commercial offering. A key part of this is leveraging the company’s proprietary technology platform, JAS SmartHub, which provides clients with sophisticated tracking, analytics, and carbon footprint data. This focus on data-driven solutions is central to helping customers optimize their supply chains and reduce costs in a volatile market.

The Modern CCO in a Complex Logistics Landscape

Mazzacurati's appointment also highlights the evolving nature of the CCO role in the modern logistics sector. Today's commercial leaders must be more than just sales chiefs; they must be strategists, technologists, and sustainability champions.

One of the most pressing challenges is sustainability. With the transport sector under intense pressure to decarbonize, CCOs are now central to integrating Environmental, Social, and Governance (ESG) principles into the commercial strategy. JAS has committed to setting science-based targets toward a Net Zero 2050 goal and partners with firms like Lune and GoodShipping to offer clients carbon offsetting and insetting solutions. Mazzacurati will be responsible for ensuring these green solutions are a core part of the value proposition.

Furthermore, the CCO must navigate relentless market volatility, from geopolitical tensions and trade tariffs to unexpected supply chain disruptions. This requires a leader who can foster agility and help clients build resilience through diversified sourcing, nearshoring, and a balanced mix of air and ocean freight solutions. Mazzacurati's extensive experience across different regions and functions positions him well to guide JAS and its customers through this uncertainty.

The Advantage of Private Ownership

JAS's ability to cultivate a leader like Mazzacurati over nearly two decades is intrinsically linked to its status as a privately-owned entity. Unlike publicly traded competitors who face relentless pressure for short-term shareholder returns, private ownership affords JAS the ability to focus on long-term strategic investments in talent, technology, and culture.

This structure fosters an environment where employee loyalty is high and deep institutional knowledge can be built and retained. The company prides itself on its agility and minimal bureaucracy, which allows for faster decision-making and a more direct line of communication between local teams and top management. This nimbleness is a distinct competitive advantage in an industry where speed and adaptability are paramount.

By prioritizing a "people-first" culture, JAS can invest in its employees for the long haul, creating a stable and experienced leadership team that fully embodies the company's vision. Mazzacurati's promotion is the latest and most visible proof of this philosophy in action.

"I am honored to take on the role of Chief Commercial Officer and grateful for the trust placed in me," Mazzacurati said. "JAS has always been about people; our customers, our teams, and the relationships we build. I look forward to continuing this journey and working closely with our global teams to deliver meaningful value for our customers."

📝 This article is still being updated

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