H Mart Unveils Reimagined Cherry Hill Store and Expansive Food Hall

CHERRY HILL, NJ – April 16, 2026 – After months of anticipation that left the local community buzzing, H Mart, the largest Asian supermarket chain in the United States, is set to reopen its fully renovated Cherry Hill location on April 23 at 10 a.m. The revamped store, located at 1720 NJ-70, promises more than just a refreshed grocery shopping experience; it represents the company's ambitious vision for the future of retail, transforming the supermarket into a vibrant cultural and culinary hub.

The reopening marks the culmination of an extensive renovation that has been underway since last June. The project was designed not only to modernize the store but to fundamentally enhance how the community interacts with it. Described by many as a “neighborhood anchor,” the return of the popular market is poised to make a significant impact on the region's retail and dining landscape.

The Supermarket as a Cultural Hub

H Mart's investment in Cherry Hill goes beyond a simple facelift. The renovation is a strategic move to create a one-stop destination that caters to the area's diverse and growing population. According to U.S. Census data, Cherry Hill's Asian population reached nearly 10,700 in 2020, constituting about 13% of the township's residents. This demographic shift underscores the cultural significance of a retailer like H Mart, which specializes in a vast assortment of Asian groceries, fresh produce, premium meats, and seafood.

The company's goal is to integrate cultural and culinary experiences directly into its retail footprint. By creating a space that encourages community gathering, H Mart is aligning itself with a powerful trend where grocery stores are evolving into “third places”—vital social environments separate from home and work. The renovated store will continue to offer its wide selection of pantry staples, frozen foods, and health and beauty products, sourcing from local farms where possible, but its centerpiece is a new, dramatically expanded food hall.

“We are excited to reopen our newly renovated Cherry Hill location and bring our passion for Asian food culture to the community,” said H Mart President Brian Kwon in a statement. “We will continue to provide the same shopping experience our customers already love, with the same high-quality food and service. We look forward to welcoming everyone back and sharing our appreciation of Asian food culture with the Cherry Hill community.”

A Culinary Destination Takes Shape

The most significant feature of the renovated store is its new two-story Market Eatery Food Hall, designed to be a premier dining destination for South Jersey. The expanded space will host a curated selection of six distinct Asian food and beverage brands, offering a gastronomic tour under one roof.

The vendors include:

• Kyodong Noodles: A Korean-style Chinese noodle restaurant, offering hearty and flavorful noodle dishes. This brand is a trusted partner for H Mart, also appearing in its new California locations.
• Daily Seoul: A Korean lifestyle food brand focused on popular comfort foods like signature bowls, kimbap, and buns.
• Mirim: A traditional Korean restaurant concept, bringing classic dishes and authentic flavors to the food hall. Mirim already operates in other H Mart locations, suggesting a successful and streamlined model.
• The Dak: A concept dedicated to the wildly popular trend of Korean fried chicken, promising crispy, flavorful chicken with a kick.
• Dduk Dabang: Specializing in Korean street food, this vendor will serve favorites like tteokbokki (spicy rice cakes) and ramyun, offering an authentic taste of Seoul's bustling food scene.
• Tiger Sugar: The internationally renowned Taiwanese bubble tea brand. Famous for its signature brown sugar boba with a distinct cream mousse, Tiger Sugar has a global cult following and is expected to be a major draw, known for its fresh ingredients and visually striking drinks.

This diverse lineup transforms the store from a place of commerce into a site of culinary exploration, inviting customers to shop, dine, and linger.

A Strategic Play in a Competitive Market

The Cherry Hill renovation is not an isolated project but a key part of H Mart's national strategy to reinforce its market leadership through experiential retail. In a competitive grocery landscape that includes upscale players like Wegmans and Whole Foods, as well as other local Asian markets, H Mart is differentiating itself by offering an immersive experience that competitors cannot easily replicate.

This strategy is visible across the country. The company recently opened a new store in Dublin, California, which also prominently features a multi-vendor food hall. Another large-scale H Mart is planned for Haltom City, Texas, further demonstrating the company's commitment to this “grocerant” model—a hybrid of grocery store and restaurant.

By investing heavily in its physical stores, H Mart is pushing back against the narrative of pure e-commerce dominance. The company is betting that a compelling in-store experience, rich with sensory details and community engagement, remains a powerful driver of customer loyalty and growth. Prepared foods and in-store dining are also typically higher-margin offerings than traditional packaged groceries, making this a sound financial strategy as well as a cultural one.

The fusion of retail and dining is a response to evolving consumer demands for convenience, quality, and memorable experiences. As shoppers' lives become busier, the appeal of a single destination for both grocery needs and a high-quality, diverse meal becomes increasingly strong. H Mart's Cherry Hill store is now positioned to capture this demand, setting a new standard for what a supermarket can be in the 21st century.