Flow Traders Unlocks 24/7 Market with Tokenized Asset Desk

AMSTERDAM, NL – March 19, 2026 – Leading global trading firm Flow Traders has launched a significant new over-the-counter (OTC) offering, providing 24/7 proprietary liquidity for tokenized real-world assets. The move directly addresses a growing institutional appetite for trading and hedging exposure around the clock, far beyond the confines of traditional market hours.

The new service provides permissioned counterparties with continuous, two-way pricing for a range of tokenized assets, including money-market funds, equities, and commodities. Notably, the initial lineup features Franklin Templeton's on-chain money-market fund, BENJI, and the popular gold-backed token, Tether Gold (XAU₮), underscoring the serious institutional nature of the products in demand.

This initiative by the Euronext-listed market maker represents a major step in bridging the gap between traditional finance (TradFi) and the burgeoning digital asset ecosystem. It validates the growing belief that tokenization—the process of creating a digital representation of an asset on a blockchain—is poised to become a cornerstone of modern market structure.

"Over the past two decades, evolving market structures, from ETFs to electronic trading, have transformed how investors access exposure," stated Flow Traders CEO Thomas Spitz in the announcement. "Tokenization has the potential to be one of the next major steps in that evolution. We are already seeing early signs of this shift, with tokenized equities and synthetic equity derivatives trading with meaningful volumes."

The End of the Trading Day? A New Era of Continuous Liquidity

For decades, institutional risk management has been dictated by the ringing of an opening and closing bell. But risk itself operates on a 24/7 cycle, with geopolitical events, economic data releases, and market-moving news breaking at all hours. Flow Traders' new offering directly confronts this temporal mismatch by creating a framework for continuous trading and hedging.

The demand is not speculative. Spitz highlighted that for some large-cap U.S. stocks, trading activity across tokenized and synthetic markets has, at times, accounted for 2–3% of the notional volume seen on their primary U.S. listings. Crucially, a significant portion of this activity occurs outside traditional U.S. market hours, creating a new, de facto overnight session for managing equity risk.

By providing a reliable source of liquidity during nights and weekends, the firm is enabling institutions to react to market-moving events in real-time, rather than waiting for the next market open and facing potential gap risk. This shift could fundamentally alter trading strategies, enabling more dynamic portfolio management and sophisticated hedging programs that span global time zones seamlessly. The underlying technology of tokenization is the key enabler, allowing for ownership to be transferred and settled programmatically at any time, without reliance on the traditional banking and exchange hours that have long defined financial markets.

Gold, Funds, and Equities: Unpacking the Products in Demand

The initial assets supported by Flow Traders' desk reveal where institutional interest is most concentrated. The inclusion of Tether Gold (XAU₮) is particularly telling. The tokenized commodity market has surged to a $5.5 billion valuation, with gold-backed tokens like XAU₮ and Pax Gold (PAXG) representing over 99% of that value. Each XAU₮ token represents ownership of one troy ounce of physical gold held in a secure vault, combining the metal's traditional role as a store of value and inflation hedge with the liquidity and transferability of a digital asset.

"Demand for gold, both in traditional markets and on chain, has accelerated as investors look for resilient stores of value in a more uncertain macro environment," said Paolo Ardoino, CEO of Tether. He noted that liquidity providers like Flow Traders play a "critical role" in ensuring tokenized assets can trade efficiently and reach a broader audience, strengthening the market structure around digital representations of physical assets.

Alongside commodities, tokenized money-market funds are another area of explosive growth, having already attracted over $1 billion in assets. Products like Franklin Templeton's BENJI, built on a public blockchain, allow on-chain capital to be put to productive use, earning yield from high-quality government securities. For institutions operating in the digital asset space, this provides a low-risk, liquid way to manage treasury and enhance capital efficiency, a function analogous to traditional money market funds but with the added benefits of blockchain-based integration.

Bridging Two Worlds: How TradFi is Building for a Digital Future

Flow Traders' strategic move is emblematic of a broader trend: the convergence of traditional finance and digital asset technology. Unlike crypto-native startups, Flow Traders brings two decades of experience as a regulated, global market maker, lending significant credibility to the tokenized asset class. The firm is not forcing institutions into a new, unfamiliar ecosystem but is instead meeting them where they are.

The new OTC offering is accessible via standard institutional channels, including direct FIX connectivity—the lingua franca of electronic trading—as well as through established Order and Execution Management Systems (OMS/EMS) and Electronic Communication Networks (ECNs). This focus on integration drastically lowers the barrier to entry for asset managers and hedge funds, allowing them to use their existing infrastructure to access this new liquidity pool.

This approach also helps navigate the complex and fragmented regulatory landscape. By operating a permissioned platform for eligible counterparties, Flow Traders can tailor its offering to comply with varying jurisdictional rules in the U.S., Europe, and Asia. While regulators globally are still finalizing comprehensive frameworks, with the EU's MiCA regulation providing some clarity, the institutional-grade, compliant approach taken by established players is building the necessary foundation for market growth.

The launch sets a new benchmark in the institutional digital asset space and signals that the tokenization of real-world assets is moving from a theoretical concept to a practical reality. With market forecasts projecting the tokenized asset market to potentially swell into a multi-trillion dollar industry by the end of the decade, initiatives that build robust, 24/7 liquidity are essential. This move by a major trading firm is not just a new product launch; it is another foundational piece being laid for the future of financial markets.