Beyond Backup: N-able's Omdia Win Signals New Era in Cyber Resilience

BURLINGTON, Mass. – July 23, 2026

N-able, Inc. (NYSE: NABL), a global cybersecurity and business resilience firm, has once again been recognized as a top-tier leader in the data protection market. For the third consecutive year, the company was named a 'Champion' in the 2026 Omdia Global Managed Backup and Disaster Recovery (BDR) Leadership Matrix. While a significant achievement for the company and its Cove Data Protection solution, this recognition points to a far more profound trend: the strategic pivot from traditional data backup to comprehensive cyber recovery as a non-negotiable, board-level priority.

In an era where cyberattacks are not a matter of 'if' but 'when,' the ability to simply restore data is no longer sufficient. Businesses now demand rapid, predictable recovery of entire operational environments to maintain continuity. N-able's sustained leadership in this highly competitive space signals that its platform-centric, partner-first approach is resonating deeply in a market grappling with unprecedented threats and complexity.

Decoding the 'Champion' Status in a High-Stakes Market

Achieving 'Champion' status in an Omdia Leadership Matrix is no small feat. The designation, which evolved from the respected Canalys methodology, is the result of a rigorous, independent assessment of vendors across two primary axes: Leadership and Momentum. To be named a Champion, a company must demonstrate not only a robust and innovative technology stack but also a powerful go-to-market strategy, significant market penetration, and consistent, positive feedback from its partner ecosystem.

Omdia evaluated 15 vendors for its 2026 BDR matrix, focusing on criteria critical to the Managed Service Provider (MSP) community. These include the breadth of technological capabilities, suitability for the MSP operational model, revenue growth, and the quality of partner programs and support. N-able stands in an elite group of five Champions, alongside Acronis, Kaseya, NinjaOne, and Veeam, underscoring the intense competition at the top of the market. According to Omdia's analysis, Champions are distinguished by their commitment to partner profitability, often through advanced incentives and co-sell models, and their innovation in areas like AI-led partner enablement.

This holistic evaluation confirms that market leadership is no longer just about product features. It’s about building a complete system that empowers partners—in this case, MSPs—to deliver effective and profitable services. As one industry analyst noted, "The Omdia matrix doesn't just measure a product's speed and feeds. It measures a vendor's ability to create a successful business ecosystem around that product. A third consecutive win indicates a durable, systemic advantage."

The Multi-Billion Dollar Shift from Backup to Resilience

The backdrop for N-able's achievement is a market undergoing explosive growth and fundamental change. Omdia estimates that the managed services segment for Backup as a Service (BaaS) and Disaster Recovery as a Service (DRaaS) is on track to become a $38 billion industry by 2026, expanding at a compound annual growth rate of over 16%. This surge is fueled by a perfect storm of factors.

The primary driver is the escalating sophistication and frequency of cyberattacks, particularly ransomware. These incidents have moved the conversation in boardrooms from 'Is our data backed up?' to 'How quickly can we be fully operational after an attack with minimal data loss?' This shift from a reactive to a proactive stance on business continuity is forcing organizations to look beyond simple file restoration. They need solutions that can failover critical systems to a clean, secondary environment and orchestrate a full recovery, a capability central to DRaaS.

Furthermore, the increasing complexity of IT environments—spanning on-premise servers, multiple cloud platforms, and countless SaaS applications—has made managing data protection an immense challenge. Many businesses, especially in the small and medium-sized enterprise (SME) sector, lack the internal expertise and resources to manage this complexity, driving them toward MSPs for expert guidance and outsourced management. This trend is amplified by rising cyber-insurance premiums and stricter compliance mandates, which often require verifiable proof of a robust disaster recovery plan.

Inside Cove: The Technology Driving N-able's Leadership

At the heart of N-able's recognition is its Cove Data Protection solution, a platform engineered from the ground up for this new reality. Cove's cloud-first architecture is a key differentiator, offering the scalability and efficiency required by MSPs managing hundreds or thousands of endpoints for their clients. However, its most critical component in the current landscape is its tightly integrated DRaaS capability.

N-able offers a co-managed DRaaS model that provides a strategic middle ground for businesses. It allows them to leverage a secure, cloud-hosted recovery environment managed by N-able without the prohibitive cost, complexity, and risk of building and maintaining a secondary disaster recovery site in-house. This enables MSPs to offer their clients enterprise-grade resilience, facilitating rapid failover of production workloads during a cyber incident or site-wide outage.

"Data protection is a core part of cyber resilience, and Cove's continued recognition as a Champion for three years running reflects the differentiators that set it apart — ease of use, operational efficiency, and the ability to scale with our customers' businesses,” said Chris Groot, General Manager of Cove, in the company's announcement. He added, “With DRaaS now integrated into Cove, we’re helping businesses reduce recovery complexity and deliver the always-on business resilience their customers increasingly expect.” This focus on simplifying recovery while enhancing its power is central to Cove's value proposition.

Empowering the Channel: A Partner-First Platform Strategy

N-able's success cannot be viewed in a vacuum. The company's third consecutive Champion award for BDR follows a similar three-peat in the Omdia RMM and PSA Leadership Matrix earlier this year. This dual dominance highlights a cohesive and compelling platform strategy that is a significant advantage for MSPs. By offering best-in-class tools for both remote monitoring and management (RMM) and data protection, N-able allows its partners to reduce operational friction and consolidate their tech stack with a single, trusted vendor.

This platform approach is more than a convenience; it's a strategic enabler. For an MSP, juggling multiple disparate tools increases training costs, complicates workflows, and creates potential security gaps. An integrated platform streamlines service delivery, improves technician efficiency, and ultimately enhances profitability. An MSP executive familiar with the platform commented, "We're no longer just selling backup. We're selling a comprehensive security and resilience posture. Having our BDR solution tightly integrated with our core management tools makes that service seamless, auditable, and more profitable to deliver."

This strategy is clearly paying dividends. The press release alludes to Cove Data Protection's impressive financial performance, which other sources confirm has become a major growth engine for N-able, crossing $200 million in annual revenue in 2025 and accounting for a substantial portion of the company's overall business. This market traction validates that N-able is not just winning analyst accolades but is successfully empowering its partners to capture a significant share of the burgeoning cyber recovery market.