Advantage Solutions Taps Finance and Commercial Experts for Board Overhaul

ST. LOUIS, MO – February 25, 2026 – Advantage Solutions Inc. (NASDAQ: ADV) has strategically reshaped its Board of Directors with the appointment of two seasoned executives, signaling a sharpened focus on financial strategy and commercial growth. Thomas Turner, a capital markets veteran from CVC Capital Partners, and Xiaofeng "Frank" Yao, a commercial operations leader from VXI Global Solutions, joined the board effective February 20, 2026. The appointments come as the company navigates a multi-year transformation amid a rapidly evolving consumer goods landscape.

The new directors fill seats vacated by the departures of Cameron Breitner and Adam Nebesar. The move is positioned by the company as a crucial step to fortify its leadership during a period of significant change.

"We are pleased to welcome Tom and Frank to our Board," said CEO Dave Peacock in a statement. "Their combined experience across capital markets, private equity, and commercial operations strengthens our leadership at a pivotal time for the company. As we continue to sharpen our focus and drive sales for less for clients across the consumer goods ecosystem, Tom and Frank bring the strategic and financial acumen to help accelerate that progress."

A Strategic Infusion of Financial Acumen

Thomas Turner brings a formidable resume in high-stakes finance to the Advantage Solutions boardroom. As a Senior Managing Director at global private markets giant CVC Capital Partners, and with a history of Managing Director roles at Apollo Global Management and Bank of America Merrill Lynch, Turner's career is steeped in leveraged finance, private credit, and capital markets strategy. His experience, which also includes tenures at Goldman Sachs and Deutsche Bank, provides Advantage with elite-level expertise as it refines its own capital structure.

This appointment is particularly timely. Advantage Solutions has recently been active in managing its financial position, executing voluntary debt repurchases of $158 million in 2024 to de-lever its balance sheet. More recently, in February 2026, the company initiated an exchange offer for its senior secured notes to extend debt maturities and amend indenture terms. Furthermore, a special shareholder meeting is slated for March to vote on a potential reverse stock split, a common maneuver to maintain NASDAQ listing compliance and create flexibility for future capital raising.

Turner's deep understanding of public and private debt and equity markets will be invaluable in guiding these initiatives. His background in financial sponsorship and executing complex transactions provides the board with a critical perspective needed to steer the company's long-term value creation strategy and ensure its financial foundation is robust enough to support its growth ambitions.

Fortifying Commercial and Client Operations

Complementing Turner's financial prowess is Frank Yao's extensive background in driving commercial transformation and growth. Yao currently serves as President and Chief Commercial Officer of VXI Global Solutions, a major customer experience (CX) and business process outsourcing provider that was acquired by Bain Capital in 2022. His role focuses on spearheading VXI’s commercial strategy, execution, and customer relationship initiatives.

Before VXI, Yao spent nearly 16 years as a Managing Director at Bain Capital Private Equity, where he was deeply involved in the firm's Consumer, Retail & Dining vertical. This experience gives him an investor's-eye view of what drives value in the very sectors Advantage serves. His earlier career in management consulting at Bain & Company and Oliver Wyman further honed his ability to diagnose complex business challenges and architect large-scale operational improvements.

Yao's appointment aligns directly with Advantage's mission to deepen client partnerships and expand its service offerings. In an industry where data-driven insights and omnichannel fluency are paramount, his expertise in commercial strategy and customer experience innovation is expected to help Advantage better capitalize on evolving demands across the retail and consumer packaged goods (CPG) landscape.

Navigating a Shifting Retail Landscape

The board reshuffle is not happening in a vacuum. It reflects a broader industry trend where corporate boards are actively seeking specialized talent to navigate unprecedented market complexity. The retail and CPG sectors are currently being reshaped by powerful forces, including the enterprise-wide integration of Artificial Intelligence, shifting consumer behaviors toward value and hyper-personalization, and the absolute necessity of a seamless omnichannel presence.

Industry analysis shows that retailers and brands are moving beyond AI experimentation to full operational deployment in everything from supply chain automation to strategic revenue management. To remain a leader, Advantage Solutions must not only keep pace but also guide its clients through these technological shifts. The company's focus on being a data- and technology-powered agency makes expertise in these areas a board-level imperative.

Yao's experience in commercial strategy at a tech-forward service provider like VXI, combined with Turner's financial perspective on funding innovation and growth, equips the Advantage board with the forward-looking skills required. Their appointments reflect a modern corporate governance approach: building a board that mirrors the company’s future strategic needs, not just its past successes.

Board Shake-Up Signals a New Chapter

The simultaneous departure of two board members, Cameron Breitner and Adam Nebesar, adds another layer of context to the appointments. Notably, Nebesar is a Partner at Bain Capital Private Equity and served on the board of the holding entity that controls a majority of Advantage Solutions. While such transitions are common in the post-PE ownership lifecycle of public companies, the change suggests a deliberate recalibration of the board's composition.

This leadership evolution coincides with Advantage's ongoing transformation journey, which began in 2023 to unify its operations and enhance efficiency. While recent financial reports have shown flat revenues, the company has improved profitability and is making strategic moves to strengthen its financial footing. The appointments of Turner and Yao can be interpreted as the next phase of this transformation, injecting fresh, external expertise aimed squarely at accelerating financial and commercial execution.

As Advantage Solutions prepares to announce its full-year 2025 results, the message sent by this board overhaul is clear: the company is aggressively equipping itself with the leadership and strategic insight necessary to drive growth and solidify its position as an indispensable partner in the complex world of modern commerce.