Silver Surge Drives 737% Sales Spike at Solomon Global
Event summary
- Solomon Global reports 737% surge in silver sales, with 1oz coin sales up 158% and 1kg bar demand up 550% since September 2025.
- Google search interest in silver buying and pricing has jumped 250% in three months, with gold-silver ratio queries up 5000%.
- Silver prices hit $120.37, up 298% year-over-year, driven by safe-haven demand and industrial applications.
- Institutional demand grows as central banks make sizable silver purchases alongside retail investors.
The big picture
The silver rally reflects broader safe-haven flows into precious metals amid global instability, with industrial demand from green tech and AI adding structural support. Solomon Global's sales surge highlights how retail investors are increasingly treating silver as a more accessible alternative to gold, while institutional buying signals growing mainstream acceptance of silver as a strategic asset.
What we're watching
- Price Ceiling
- Whether silver can sustain gains beyond $125-$140 in 2026 as institutional demand grows.
- Industrial Demand
- How green technologies and AI will affect long-term silver consumption.
- Investor Behavior
- The pace at which retail investors shift from gold to silver as a more accessible hedge.
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